IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
64 Results Found Subscribe to search results
000000000000IIE
Print
13. 
Cover image for Beyond Hofstede : culture frameworks for global marketing and management
Beyond Hofstede : culture frameworks for global marketing and management
Beyond Hofstede : culture frameworks for global marketing and management
by 
Nakata, Cheryl.
Format: 
Books
Publication Date 
2009
Excerpt: 
Beyond Hofstede : culture frameworks for global marketing and management / Nakata, Cheryl.
Available: Copies:
14. 
Cover image for International business marketing in emerging country markets : the third wave of internationalization of firms
International business marketing in emerging country markets : the third wave of internationalization of firms
International business marketing in emerging country markets : the third wave of internationalization of firms
by 
Jansson, Hans.
Format: 
Books
Publication Date 
2009
Excerpt: 
International business marketing in emerging country markets : the third wave of
Available: Copies:
15. 
Cover image for The international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications
The international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications
The international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications
by 
Salinas, Gabriela.
Format: 
Books
Publication Date 
2009
Excerpt: 
The international brand valuation manual : a complete overview and analysis of brand valuation
Available: Copies:
16. 
Cover image for Global marketing management : changes, new challenges and strategies
Global marketing management : changes, new challenges and strategies
Global marketing management : changes, new challenges and strategies
by 
Lee, Kiefer.
Publisher description http://www.loc.gov/catdir/enhancements/fy0913/2009005337-d.html
Format: 
Books
Publication Date 
2009
Excerpt: 
Global marketing management : changes, new challenges and strategies / Lee, Kiefer.
Available: Copies:
17. 
Cover image for World cosmetics and toiletries marketing directory, 2009/2010.
World cosmetics and toiletries marketing directory, 2009/2010.
World cosmetics and toiletries marketing directory, 2009/2010.
by 
Euromonitor International.
Format: 
Books
Publication Date 
2009
Excerpt: 
World cosmetics and toiletries marketing directory, 2009/2010. Euromonitor International.
Available: Copies:
18. 
Cover image for Building an import/export business
Building an import/export business
Building an import/export business
by 
Weiss, Kenneth D. (Kenneth Duane), 1940-
Format: 
Books
Publication Date 
2008
Excerpt: 
International trade -- Handbooks, manuals, etc.
Available: Copies:
19. 
Cover image for International marketing
International marketing
International marketing
by 
Cateora, Philip R.
Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
International marketing / Cateora, Philip R.
Available: Copies:
20. 
Cover image for International marketing
International marketing
International marketing
by 
Czinkota, Michael R.
Table of contents only http://www.loc.gov/catdir/toc/ecip0615/2006020788.html
Format: 
Books
Publication Date 
2007
Excerpt: 
International marketing / Czinkota, Michael R.
Available: Copies:
21. 
Cover image for International marketing
International marketing
International marketing
by 
Burgess, Steven M.
Format: 
Books
Publication Date 
2007
Excerpt: 
International marketing / Burgess, Steven M.
Available: Copies:
22. 
Cover image for Cross-cultural buyer behavior
Cross-cultural buyer behavior
Cross-cultural buyer behavior
by 
Taylor, Charles R., 1961-
Format: 
Books
Publication Date 
2007
Excerpt: 
Advances in international marketing ;
Available: Copies:
23. 
Cover image for New frontiers in environmental and social labeling
New frontiers in environmental and social labeling
New frontiers in environmental and social labeling
by 
Grote, Ulrike.
Format: 
Books
Publication Date 
2007
Excerpt: 
International trade -- Congresses.
Available: Copies:
24. 
Cover image for Marketing and football : an international perspective
Marketing and football : an international perspective
Marketing and football : an international perspective
by 
Desbordes, Michel.
Publisher description http://www.loc.gov/catdir/enhancements/fy0708/2006931692-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Marketing and football : an international perspective / Desbordes, Michel.
Available: Copies:
Limit Search Results
Access Level
Author
Czinkota, Michael R.
(7)
Ronkainen, Ilkka A.
(7)
Cateora, Philip R.
(4)
Graham, John L.
(4)
Fletcher, Richard.
(2)
Format
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Export marketing.
(25)
Export marketing -- Management.
(7)
International trade.
(6)
International business enterprises.
(5)
International business enterprises -- Management.
(4)
Item Available
Advanced Search Location