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Print
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
organisation -- The performance dimensions of public relations: campaign planning and management -- Marketing
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26. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003 2002
Excerpt: 
Marketing for hospitality and tourism / Kotler, Philip.
Available: Copies:
27. 
Cover image for Advertising media planning
by 
Sissors, Jack Zanville, 1919-
Format: 
Books
Publication Date 
2002
Excerpt: 
Information -- How Consumers Perceive Internet Advertising -- How Audiences Process Information from Media
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28. 
Cover image for Marketing in travel and tourism
by 
Middleton, Victor T. C.
Format: 
Books
Publication Date 
2001
Excerpt: 
Marketing in travel and tourism / Middleton, Victor T. C.
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29. 
Cover image for Electronic commerce
by 
Schneider, Gary P., 1952-
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing.
Available: Copies:
30. 
Cover image for New media technology : cultural and commercial perspectives
by 
Pavlik, John V. (John Vernon)
Format: 
Books
Publication Date 
1998
Excerpt: 
Creative Process -- Marketing Electronic Publications -- The Legal and Regulatory Environment -- Social and
Available: Copies:
31. 
Cover image for Marketing and information technology : the strategy, application and implementation of IT in marketing
by 
O'Connor, John, 1960-
Format: 
Books
Publication Date 
1997
Excerpt: 
Marketing and information technology : the strategy, application and implementation of IT in
Available: Copies:
32. 
Cover image for Cases in direct marketing
by 
Brown, Herbert E.
Format: 
Books
Publication Date 
1996
Excerpt: 
Internet marketing -- Case studies.
Available: Copies:
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