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25. 
Cover image for Fundamental accounting principles
Fundamental accounting principles
by 
Larson, Kermit D.
Format: 
Electronic Resources
Publication Date 
2002
Excerpt: 
analyzing cash flows -- 18. Analysis of financial statements -- pt. VI. Managerial accounting and product
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26. 
Cover image for Strategic market management
Strategic market management
by 
Aaker, David A.
Table of contents http://catdir.loc.gov/catdir/toc/onix02/98016155.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/wiley031/98016155.html
Format: 
Books
Publication Date 
1998
Excerpt: 
Analysis -- External Analysis -- The Scope of Customer Analysis -- Segmentation -- Customer Motivations
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Business enterprises -- Finance.
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Accounting -- South Africa.
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Business enterprises -- Finance -- Problems, exercises, etc.
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Corporations -- Finance.
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Accounting -- Problems, exercises, etc.
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