Search Results for Interactive marketing.

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43 Results Found

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Marketers toolkit : the 10 strategies you need to succeed.

Harvard Business School.

Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005020520.html

Format:

Books

Publication Date

2006

Excerpt:

Marketing -- Handbooks, manuals, etc.

Available: Copies:

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

Jaffe, Joseph, 1970-

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html

Format:

Books

Publication Date

2005

Excerpt:

Interactive marketing.

Available: Copies:

Advertising, promotion, and new media

Stafford, Marla R., 1960-

Table of contents http://www.loc.gov/catdir/toc/ecip0415/2004004069.html

Format:

Books

Publication Date

2005

Excerpt:

Interactive marketing.

Available: Copies:

Epica. Book 17, Europe's best advertisting

Rawlins, Andrew. editor.

Format:

Books

Publication Date

2004

Excerpt:

Photography ; Media Innovation ; Direct Marketing ; Publications ; Packaging Design ; Illustration & Graphics

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Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2004

Excerpt:

Advertising and promotion : an integrated marketing communications perspective / Belch, George E

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Strategic sports event management : an international approach

Masterman, Guy.

Format:

Books

Publication Date

2004

Excerpt:

-- Long-term planning -- Marketing planning and implementation -- Marketing planning -- Organizational and

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Contemporary advertising

Arens, William F.

Format:

Books

Publication Date

2004

Excerpt:

McGraw-Hill/Irwin series in marketing.

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Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

planning and buying -- Print media -- Broadcast and interactive online media -- pt. 4. Creative advertising

Available: Copies:

Contemporary advertising

Arens, William F.

Format:

Electronic Resources

Publication Date

2002

Excerpt:

The McGraw-Hill/Irwin series in marketing

Available: Copies:

10.

Understanding business marketing and purchasing : an interaction approach

Ford, David, 1944-

Format:

Books

Publication Date

2002

Excerpt:

Understanding business marketing and purchasing : an interaction approach / Ford, David, 1944-

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11.

Wired marketing : energizing business for e-commerce

Hardaker, Glenn.

Format:

Books

Publication Date

2001

Excerpt:

Wired marketing : energizing business for e-commerce / Hardaker, Glenn.

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12.

Internet marketing : readings and online resources

Richardson, Paul, 1962-

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html

Format:

Books

Publication Date

2001

Excerpt:

Internet marketing : readings and online resources / Richardson, Paul, 1962-

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