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1. 
Cover image for Management information systems
Management information systems
by 
McLeod, Raymond.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009418117&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis Management information systems
Format: 
Books
Publication Date 
2001
Excerpt: 
Methodologies -- The Computer as a Problem-Solving Tool -- Fundamentals of Computer Processing -- The Database
Available: Copies:
2. 
Cover image for Strategic electronic marketing : managing e-business
Strategic electronic marketing : managing e-business
by 
Kleindl, Brad Alan, 1955-
Format: 
Books
Publication Date 
2001 2000
Excerpt: 
Database marketing.
Available: Copies:
3. 
Cover image for Direct and interactive marketing
Direct and interactive marketing
by 
Sargeant, Adrian.
Format: 
Books
Publication Date 
2001
Excerpt: 
Direct and interactive marketing / Sargeant, Adrian.
Available: Copies:
4. 
Cover image for Wired marketing : energizing business for e-commerce
Wired marketing : energizing business for e-commerce
by 
Hardaker, Glenn.
Format: 
Books
Publication Date 
2001
Excerpt: 
Wired marketing : energizing business for e-commerce / Hardaker, Glenn.
Available: Copies:
5. 
Cover image for Opportunities in direct marketing careers
Opportunities in direct marketing careers
by 
Basye, Anne.
Format: 
Books
Publication Date 
2000
Excerpt: 
Direct marketing -- Vocational guidance -- United States.
Available: Copies:
6. 
Cover image for Marketing research : a practical approach for the new Millennium
Marketing research : a practical approach for the new Millennium
by 
Hair, Joseph F.
Format: 
Books
Publication Date 
2000
Excerpt: 
Marketing research : a practical approach for the new Millennium / Hair, Joseph F.
Available: Copies:
7. 
Cover image for Exploring direct marketing
Exploring direct marketing
by 
O'Malley, Lisa.
Format: 
Books
Publication Date 
1999
Excerpt: 
Exploring direct marketing / O'Malley, Lisa.
Available: Copies:
8. 
Cover image for Data mining techniques : for marketing, sales, and customer support
Data mining techniques : for marketing, sales, and customer support
by 
Berry, Michael J. A.
Format: 
Books
Publication Date 
1997
Excerpt: 
Data mining techniques : for marketing, sales, and customer support / Berry, Michael J. A.
Available: Copies:
9. 
Cover image for Services marketing
Services marketing
by 
Lovelock, Christopher H.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
1996
Excerpt: 
Services marketing / Lovelock, Christopher H.
Available: Copies:
10. 
Cover image for Online market research : cost-effective searching of the Internet and online databases
Online market research : cost-effective searching of the Internet and online databases
by 
Lescher, John F.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007289636&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis Online market research
Format: 
Books
Publication Date 
1995
Excerpt: 
Online market research : cost-effective searching of the Internet and online databases / Lescher
Available: Copies:
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Bowen, John (John T.), 1948-
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Koekemoer, Ludi.
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Kotler, Philip.
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Makens, James C.
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Baack, Donald.
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Internet marketing.
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