influencers to viral Twitter posts. Complete with case studies in each chapter, the book covers both well

Industrial marketing -- Case studies.

-Cola, Airbnb, Apple, Tesla, Toyota, Alibaba, Samsung, Starbucks and UK banks, plus updated case material

. Key features include: Case Studies which showcase how qualitative research has been instrumental in

case study, data and analytical tools, and is user-friendly for both students and instructors.

chapter-ending case studies that give students the opportunity to reflect on and synthesize what they have

Strategic alliances (Business) -- South Africa -- Case studies.

Relationship Management (fourth edition) includes new South African case studies illustrating RM and CRM within

Inquiry and Public Health Science: Case Studies from the COVID-19 Pandemic / 27. Science, evidence and the

structure, activities, and performance. For each IO, a detailed case study illuminates the constraints and

chapter to connect the theory to real-world FAFE tools and techniques. We provided new case illustrations

--Helath and safety in the organization--Performance engagement--Integrated case studies