48 Results Found Subscribe to search results
000000000000IIE
Print
25. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
communication -- Stakeholder and reputation management -- Public relations and marketing -- Public relations and
Available: Copies:
27. 
Cover image for Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Communication --Evaluation -- pt. 3. Strategy: Public Opinion and Persuasion -- Conflict Management: Dealing
Available: Copies:
29. 
Cover image for Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2010
Excerpt: 
. Sales Promotion and Merchandising -- 17. Personal Selling and Sales Management -- 18. Public Relations
Available: Copies:
31. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2007
Excerpt: 
Vision through Market Research -- Emerging Markets -- Multinational Market Regions and Market Groups
Available: Copies:
32. 
Cover image for A guide to managing research
by 
Fox, William, 1935-
Format: 
Books
Publication Date 
2007
Excerpt: 
Research -- Management.
Available: Copies:
33. 
Cover image for Effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2006
Excerpt: 
Department -- Retaining Outside Counsel -- Public Relations Starts with Top Management -- Staff Role -- Role
Available: Copies:
34. 
Cover image for Exploring public relations
by 
Tench, Ralph.
Format: 
Books
Publication Date 
2006
Excerpt: 
communication -- Public relations research and evaluation -- Audiences, stakeholders, publics -- Corporate image
Available: Copies:
36. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
-- Integrated marketing communications and international advertising -- Personal selling and sales management
Available: Copies:
Limit Search Results
Access Level
Author
Format
Material Type
Language
Shelf Location
Subject
Item Available