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25.

Marketing tourism in South Africa

George, Richard, 1968-

Format:

Books

Publication Date

2011

Excerpt:

Marketing tourism in South Africa / George, Richard, 1968-

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26.

Integrated marketing communication : a contemporary approach

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2010

Excerpt:

Integrated marketing communication : a contemporary approach / Du Plessis, P. J. (Phillipus Jacobus

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27.

Marketing tourism in South Africa

George, Richard

Format:

Books

Publication Date

2008

Excerpt:

Marketing tourism in South Africa / George, Richard

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28.

Marketing research : a practical approach

Kolb, Bonita M.

Format:

Books

Publication Date

2008

Excerpt:

Marketing research : a practical approach Kolb, Bonita M.

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29.

Online marketing : a customer-led approach

Gay, Richard.

Klappentext
Inhaltsverzeichnis
Klappentext
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014948390&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2007

Excerpt:

Online marketing : a customer-led approach / Gay, Richard.

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30.

Marketing for hospitality and tourism

Kotler, Philip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer

Format:

Books

Publication Date

2006

Excerpt:

Marketing for hospitality and tourism / Kotler, Philip.

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31.

Marketing success stories : South African case studies

Cant, M. C. (Michael Colin), 1957-

Format:

Books

Publication Date

2010

Excerpt:

Marketing success stories : South African case studies / Cant, M. C. (Michael Colin), 1957-

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32.

Digital marketing excellence : planning, optimizing and integrating online marketing

Chaffey, Dave, 1963- author.

Format:

Books

Publication Date

2023

Excerpt:

Digital marketing excellence : planning, optimizing and integrating online marketing / Chaffey

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33.

Strategic marketing : theory and application for competitive advantage

Venter, Peet, 1964-

Format:

Books

Publication Date

2020

Excerpt:

Strategic marketing : theory and application for competitive advantage / Venter, Peet, 1964-

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34.

Digital marketing excellence : planning, optimizing and integrating online marketing

Smith, P. R. (Paul Russell), 1957- author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live

Format:

Books

Publication Date

2017

Excerpt:

Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R

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35.

Architecting experience : a marketing science and digital analytics handbook

Wheeler, Scot R.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site

Format:

Books

Publication Date

2016

Excerpt:

Architecting experience : a marketing science and digital analytics handbook / Wheeler, Scot R.

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36.

Strategic marketing : theory and aplication for competitive advantage

Venter, Peet.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104433&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

Strategic marketing : theory and aplication for competitive advantage / Venter, Peet.

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