27 Results Found
000IIE
1.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2007
Excerpt:
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
by
Muller, Gordon, 1952-
Format:
Books
Publication Date
2005
Excerpt:
Media planning : art or science : a guide to the essentials of media planning / Muller, Gordon
3.
by
Dru, Jean-Marie.
Table of contents http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html
Format:
Books
Publication Date
2002
Excerpt:
Advertising.