by
Gaspar, Julian E., author.
Format:
Books
Publication Date
2017
Excerpt:
Introduction to global business : understanding the international environment and global business
by
Kotler, Philip, author.
Format:
Books
Publication Date
2016
Excerpt:
-- Addressing competition and driving growth -- Setting product strategy -- Designing and managing services
by
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format:
Books
Publication Date
2015
Excerpt:
strategy to life with more dynamic visuals and graphic examples than ever before. Today's most contemporary
by
Kelley, Larry D., 1955-
Format:
Electronic Resources
Publication Date
2015
Excerpt:
-to-earth approach, and real-world business examples. Several new chapters have been added to the fourth edition
by
Marshall, Greg W.
Format:
Books
Publication Date
2015
Excerpt:
-- Understand business-to-consumer markets -- Understand business-to-business markets -- Segmentation, target
by
Rosing, Mark von.
Format:
Books
Publication Date
2015
Excerpt:
The complete business process handbook : body of knowledge from process modeling to bpm. Volume I /
by
David, Fred R.
Format:
Books
Publication Date
2015
Excerpt:
Business planning.
by
International Institute of Business Analysis, issuing body.
Format:
Books
Publication Date
2015
Excerpt:
BABOK : a guide to the business analysis body of knowledge / International Institute of Business
by
Luthans, Fred.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1501/2013039863-t.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1408/2013039863-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1501/2013039863-b.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1403/2013039863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1501/2013039863-d.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1408/2013039863-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1501/2013039863-b.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1403/2013039863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1501/2013039863-d.html
Format:
Books
Publication Date
2015
Excerpt:
International management : culture, strategy, and behavior / Luthans, Fred.
by
Kotler, Philip (Philip J.), 1931-
Format:
Books
Publication Date
2014 2013
Excerpt:
Markets and Business Buyer Behavior -- Part III. Designing a Customer-Driven Strategy and Mix -- 7
by
Brink, A. (Annekie)
Format:
Books
Publication Date
2014
Excerpt:
markets of CRM -- Internal marketing -- One-to-one marketing and mass customisation -- Business-to-business
by
Wild, John J.
Format:
Books
Publication Date
2014
Excerpt:
International business : the challenges of globalization / Wild, John J.
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