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13. 
Cover image for Service management : operations, strategy, and information technology
by 
Fitzsimmons, James A.
Format: 
Books
Publication Date 
2006
Excerpt: 
Service management : operations, strategy, and information technology / Fitzsimmons, James A.
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by 
Whittington, Richard, 1958-
Format: 
Books
Publication Date 
2001
Excerpt: 
What is strategy, and does it matter? / Whittington, Richard, 1958-
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15. 
Cover image for Strategy and the business landscape. core concepts
by 
Ghemawat, Pankaj.
Format: 
Books
Publication Date 
2001
Excerpt: 
Strategy and the business landscape. core concepts / Ghemawat, Pankaj.
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16. 
Cover image for Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2010
Excerpt: 
Brand media strategy : integrated communications planning in the digital era / Young, Antony, 1964-
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18. 
Cover image for Crafting and executing strategy : the quest for competitive advantage : concepts and cases
by 
Thompson, Arthur A., 1940-
Format: 
Books
Publication Date 
2007
Excerpt: 
Crafting and executing strategy : the quest for competitive advantage : concepts and cases /
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by 
Stielstra, Greg.
Format: 
Books
Publication Date 
2005
Excerpt: 
PyroMarketing : the four-step strategy to ignite customer evangelists and keep them for life /
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21. 
Cover image for Making strategy work : leading effective execution and change
by 
Hrebiniak, Lawrence G.
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
Making strategy work : leading effective execution and change / Hrebiniak, Lawrence G.
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22. 
Cover image for The workforce scorecard : managing human capital to execute strategy.
by 
Huselid, Mark A.
Format: 
Books
Publication Date 
2005
Excerpt: 
The workforce scorecard : managing human capital to execute strategy. Huselid, Mark A.
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by 
Hayes, Robert
Format: 
Books
Publication Date 
2005
Excerpt: 
Operations, strategy, and technology: pursuing the competitive edge Hayes, Robert
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