Search Results for Interactive marketing.

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49 Results Found

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25.

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2006

Excerpt:

strategy -- 8. Print and out-of-home media -- 9. Broadcast media -- 10. Interactive and alternative media

Available: Copies:

26.

The elements of online journalism

Rosales, Rey G.

Format:

Books

Publication Date

2006

Excerpt:

-- Marketing and promoting online news -- Jobs in the multimedia marketplace -- Trends and variables in selling

Available: Copies:

27.

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

Jaffe, Joseph, 1970-

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html

Format:

Books

Publication Date

2005

Excerpt:

Interactive marketing.

Available: Copies:

28.

Advertising, promotion, and new media

Stafford, Marla R., 1960-

Table of contents http://www.loc.gov/catdir/toc/ecip0415/2004004069.html

Format:

Books

Publication Date

2005

Excerpt:

Interactive marketing.

Available: Copies:

29.

Strategic sports event management : an international approach

Masterman, Guy.

Format:

Books

Publication Date

2004

Excerpt:

-- Long-term planning -- Marketing planning and implementation -- Marketing planning -- Organizational and

Available: Copies:

30.

Contemporary advertising

Arens, William F.

Format:

Books

Publication Date

2004

Excerpt:

McGraw-Hill/Irwin series in marketing.

Available: Copies:

31.

Epica. Book 17, Europe's best advertisting

Rawlins, Andrew. editor.

Format:

Books

Publication Date

2004

Excerpt:

Photography ; Media Innovation ; Direct Marketing ; Publications ; Packaging Design ; Illustration & Graphics

Available: Copies:

32.

Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2004

Excerpt:

Advertising and promotion : an integrated marketing communications perspective / Belch, George E

Available: Copies:

33.

Connecting with customers : how to sell, service, and market the travel product

Mancini, Marc, 1946-

Format:

Books

Publication Date

2003

Excerpt:

Tourism -- Marketing.

Available: Copies:

34.

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

planning and buying -- Print media -- Broadcast and interactive online media -- pt. 4. Creative advertising

Available: Copies:

35.

Understanding business marketing and purchasing : an interaction approach

Ford, David, 1944-

Format:

Books

Publication Date

2002

Excerpt:

Understanding business marketing and purchasing : an interaction approach / Ford, David, 1944-

Available: Copies:

36.

Contemporary advertising

Arens, William F.

Format:

Electronic Resources

Publication Date

2002

Excerpt:

The McGraw-Hill/Irwin series in marketing

Available: Copies:

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