Search Results for Business strategy.

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Strategic database marketing

Hughes, Arthur Middleton.

Table of contents http://www.loc.gov/catdir/toc/ecip059/2005006389.html

Format:

Books

Publication Date

2006 2005

Excerpt:

of strategy -- 4. Designing a successful customer strategy -- 5. Building profits with recency

Available: Copies:

The network economy : strategy, structure and management

Man, Adrianus Pieter de, 1967-

Table of contents only http://www.loc.gov/catdir/toc/fy0703/2006298880.html

Format:

Books

Publication Date

2006 2004

Excerpt:

The network economy : strategy, structure and management / Man, Adrianus Pieter de, 1967-

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Global security in the twenty-first century : the quest for power and the search for peace

Kay, Sean, 1967-

Format:

Books

Publication Date

2006

Excerpt:

grand strategy -- Regional flashpoints -- Technology and the business of security -- Asymmetrical

Available: Copies:

The business of tourism management

Beech, John G., 1947-

Format:

Books

Publication Date

2006

Excerpt:

The business of tourism management / Beech, John G., 1947-

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Strategic marketing

Cravens, David W.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html

Format:

Books

Publication Date

2006

Excerpt:

Ch. 1. Market-driven strategy -- Ch. 2. Corporate, business, and marketing strategy -- App. 2A

Available: Copies:

Principles of marketing

Kotler, Philip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996
http://www.prenhall.com

Format:

Books

Publication Date

2006

Excerpt:

-- Business markets and business buyer behavior -- Segmentation, targeting, and positioning : building the

Available: Copies:

Management information systems : managing the digital firm

Laudon, Kenneth C., 1944-

Format:

Electronic Resources

Publication Date

2006

Excerpt:

Information systems in global business today -- Global E-business : how businesses use information

Available: Copies:

The ABC's of writing winning business plans : how to prepare a business plan that others will want to read--and invest in

Sutton, Garrett.

Table of contents http://catdir.loc.gov/catdir/toc/ecip059/2005007613.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0914/2005007613-d.html

Format:

Books

Publication Date

2005

Excerpt:

The ABC's of writing winning business plans : how to prepare a business plan that others will want

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Strategic market management

Aaker, David A.

Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004042209.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004042209.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004042209.html

Format:

Books

Publication Date

2005

Excerpt:

-- Internal Analysis -- Creating a Vision for the Business -- Strategy Identification and Selection

Available: Copies:

10.

Kellogg on branding : the marketing faculty of the Kellogg School of Management

Tybout, Alice M.

Table of contents http://catdir.loc.gov/catdir/toc/ecip059/2005007457.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016292713&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-d.html

Format:

Books

Publication Date

2005

Excerpt:

-- Brand strategy for business markets / James C. Anderson and Gregory S. Carpenter -- Services branding

Available: Copies:

11.

The visionary package : using packaging to build effective brands

Meyers, Herbert M.

Table of contents http://catdir.loc.gov/catdir/toc/hol052/2004057787.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol059/2004057787.html
Publisher description http://catdir.loc.gov/catdir/description/hol054/2004057787.html

Format:

Books

Publication Date

2005

Excerpt:

; The new name ; What's in a name? -- 16. The designer as a business partner : Being a business partner

Available: Copies:

12.

Market-based management : strategies for growing customer value and profitability

Best, Roger J.

Format:

Books

Publication Date

2005

Excerpt:

-driven strategy to today's business world. Roger Best's work has proven to be a refreshing alternative to the many

Available: Copies:

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