all play in driving these young men and women to join military life. They also address the important

. 3. Patent policies : legislative change and commercial expansion -- Ch. 4. Patent policies play out

Engine Through Stormy Times -- Pt. III. How to Play the Game -- Ch. 5. Governance: Tough Rules for Tough

- play a role in managerial ineffectiveness, most of the blame lies in how managers approach their jobs

other nightmares -- 3. Branded babies : from cradle to consumer -- 4. Endangered species : play and

. In the store -- 24. A dozen tricks marketers play.

breaking every tenet in the traditional rule book. Semler encourages his employees to play hooky. He tells

't play to win -- Ch. 8. Don't prove yourself -- Ch. 9. Practice KID, not KITA -- Ch. 10. Don't have

orchid role play exercise -- App. B. Jacobson's progressive relaxation technique.

, including the concept of dramaturgy, a process involving elements of learning psychology, role play and

safety - it's not child's play.

, to play down the suffering of emigration and to encourage more of their compatriots to join them