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37.

Walter Benjamin : selected writings. Vol. 2. Pt. 2, 1931-1934

Benjamin, Walter.

Format:

Books

Publication Date

2005

Excerpt:

) -- Antitheses concerning world and name -- On the mimetic faculty -- Thought figures -- Little tricks of the

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38.

Small business marketing for dummies

Schenck, Barbara Findlay.

Table of contents http://catdir.loc.gov/catdir/toc/fy054/2004117340.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html

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Books

Publication Date

2005

Excerpt:

tens -- 20. Ten questions to ask before you choose a name -- 21. Ten ideas to embrace and ten to avoid

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39.

The origin of brands : how product evolution creates endless possibilities for new brands

Ries, Al.

Format:

Books

Publication Date

2005 2004

Excerpt:

Brand name products -- Management.

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40.

Design

Peters, Thomas J.

Format:

Books

Publication Date

2005

Excerpt:

Brand name products -- Management.

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41.

No such thing as over-exposure : inside the life and celebrity of Donald Trump

Slater, Robert, 1943-2014.

Table of contents http://catdir.loc.gov/catdir/toc/fy053/2004116294.html

Format:

Books

Publication Date

2005

Excerpt:

billionaire everyone recognizes, the only one whose name is its own global brand. But, for all the ink that

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42.

Brain tattoos : creating unique brands that stick in your customers' minds

Post, Karen.

Connect to electronic version
Table of contents http://catdir.loc.gov/catdir/toc/ecip0419/2004014340.html

Format:

Books

Publication Date

2005

Excerpt:

Brand name products -- Marketing.

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43.

ProfitBrand : how to increase the profitability, accountability & sustainability of brands

Wreden, Nick.

ebrary http://site.ebrary.com/id/10096170
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html

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Books

Publication Date

2005

Excerpt:

Brand name products -- Management.

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44.

Principles of advertising & IMC

Duncan, Tom (Thomas R.)

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0702/2003064200-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0702/2003064200-d.html

Format:

Books

Publication Date

2005

Excerpt:

Brand name products -- Marketing -- Management.

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45.

Brand new justice : how branding places and products can help the developing world

Anholt, Simon.

Format:

Books

Publication Date

2005

Excerpt:

Brand name products -- Developing countries.

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46.

Brand sense : build powerful brands through touch, taste, smell, sight, and sound

Lindström, Martin, 1970-

Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html
Table of contents http://catdir.loc.gov/catdir/toc/fy052/2004056438.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html

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Books

Publication Date

2005

Excerpt:

Advertising -- Brand name products.

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47.

Beyond branding : how the new values of transparency and integrity are changing the world of brands

Ind, Nicholas.

Format:

Books

Publication Date

2005 2003

Excerpt:

Brand name products.

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48.

Purchasing and supply chain management

Lysons, Kenneth.

E-book - Full text from Dawsonera. To print, you will need to select one page at a time

Format:

Books

Publication Date

2005

Excerpt:

http://www.dawsonera.com/guard/protected/dawson.jsp?name=London%20Metropolitan%20University&dest

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