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1. 
Cover image for Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
-- An overview of marketing communications -- Advertising, public relations and sponsorship -- Sales
Available: Copies:
2. 
Cover image for Fashion marketing : theory, principles, & practice
by 
Bickle, Marianne C.
Format: 
Books
Publication Date 
2011
Excerpt: 
placement -- Public relations, promotion, and advertising -- Fashion and the entertainment industry -- The
Available: Copies:
4. 
Cover image for Corporate communication : a guide to theory and practice
by 
Cornelissen, Joep.
Format: 
Books
Publication Date 
2011
Excerpt: 
communication. Leadership and change communication -- Corporate social responsibility and community relations.
Available: Copies:
5. 
Cover image for Business management for entrepreneurs
by 
Nieuwenhuizen, C. (Cecile)
Format: 
Books
Publication Date 
2011
Excerpt: 
management, purchasing and the supply chain, human resources and public relations.
Available: Copies:
6. 
Cover image for Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work
by 
Kleiman, Jessica.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations.
Available: Copies:
7. 
Cover image for Public economics
by 
Black, P. A. (Philip A.)
Format: 
Books
Publication Date 
2011
Excerpt: 
Black, P. A. (Philip A.). Public economics for South African students.
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8. 
Cover image for Closing a failed bank : resolution practices and procedures
by 
Parker, David C. (David Cameron), 1955-
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
relations; measures and procedures used by a supervisory authority to rehabilitate, restructure, or resolve
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9. 
Cover image for Measure what matters : online tools for understanding customers, social media, engagement, and key relationships
by 
Delahaye Paine, Katie, 1952-
Format: 
Books
Publication Date 
2011
Excerpt: 
for the job -- How to measure marketing, public relations, and advertising in a social media world
Available: Copies:
10. 
Cover image for 'Race', culture and the right to the city : centres, peripheries and margins
by 
Millington, Gareth, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public spaces -- Social aspects.
Available: Copies:
11. 
Cover image for The political marketing game
by 
Lees-Marshment, Jennifer.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations and politics.
Available: Copies:
12. 
Cover image for The oxford handbook of political science.
by 
Goodin, Robert E.
Format: 
Books
Publication Date 
2011
Excerpt: 
RELATIONS -- 32.Overview Of International Relations: Between Utopia And Reality / Duncan Snidal -- 33.The
Available: Copies:
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