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39. 
Cover image for Marketing management : a strategic decision-making approach
Marketing management : a strategic decision-making approach
Marketing management : a strategic decision-making approach
by 
Mullins, John W. (John Walker)
Table of contents http://catdir.loc.gov/catdir/toc/ecip0617/2006022082.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1856042&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2006022082-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Marketing management : a strategic decision-making approach / Mullins, John W. (John Walker)
Available: Copies:
40. 
Cover image for Strategic management : an integrated approach
Strategic management : an integrated approach
Strategic management : an integrated approach
by 
Hill, Charles W. L.
Format: 
Books
Publication Date 
2008
Excerpt: 
Strategic planning -- United States -- Case studies.
Available: Copies:
42. 
Cover image for Creating valuable business strategies
Creating valuable business strategies
Creating valuable business strategies
by 
Mathur, Shiv Sahai.
Publisher description http://www.loc.gov/catdir/enhancements/fy0827/2008614355-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Strategic planning.
Available: Copies:
43. 
Cover image for Fundamentals of business strategy
Fundamentals of business strategy
Fundamentals of business strategy
by 
Augier, Mie, 1972-
Format: 
Books
Publication Date 
2008
Excerpt: 
Strategic planning.
Available: Copies:
45. 
Cover image for Crafting and executing strategy : text, readings and cases
Crafting and executing strategy : text, readings and cases
Crafting and executing strategy : text, readings and cases
by 
Hough, Johan, 1957-
Format: 
Books
Publication Date 
2008
Excerpt: 
Strategic planning -- Case studies.
Available: Copies:
46. 
Cover image for Organizational behavior : improving performance and commitment in the workplace
Organizational behavior : improving performance and commitment in the workplace
Organizational behavior : improving performance and commitment in the workplace
by 
Colquitt, Jason.
Format: 
Books
Publication Date 
2008
Excerpt: 
Strategic planning.
Available: Copies:
47. 
Cover image for Malcolm McDonald on marketing planning : understanding marketing plans and strategy
Malcolm McDonald on marketing planning : understanding marketing plans and strategy
Malcolm McDonald on marketing planning : understanding marketing plans and strategy
by 
McDonald, Malcolm.
Table of contents http://www.loc.gov/catdir/toc/fy0803/2007037090.html
Format: 
Books
Publication Date 
2008 2007 2002
Excerpt: 
Malcolm McDonald on marketing planning : understanding marketing plans and strategy / McDonald
Available: Copies:
48. 
Cover image for Scorecard best practices : design, implementation, and evaluation
Scorecard best practices : design, implementation, and evaluation
by 
Lawson, Raef A., 1954-
Table of contents only http://www.loc.gov/catdir/toc/ecip0718/2007019250.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007019250-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0805/2007019250-b.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Strategic planning -- Case studies.
Available: Copies:
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