by
Hooley, Graham J.
Format:
Books
Publication Date
2008
Excerpt:
Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte
by
Bowhill, Bruce.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0745/2007039324-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0745/2007039324-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0745/2007039324-t.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0745/2007039324-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0745/2007039324-t.html
Format:
Books
Publication Date
2008
Excerpt:
Business planning and control : integrating accounting, strategy, and people / Bowhill, Bruce.
by
Mintzberg, Henry.
Format:
Books
Publication Date
2008 2005
Excerpt:
Strategy bites back : it is a lot more, and less, than you ever imagined ... / Mintzberg, Henry.
by
Dodgson, Mark, 1957-
Format:
Books
Publication Date
2008
Excerpt:
The management of technological innovation : strategy and practice / Dodgson, Mark, 1957-
by
Hatch, Mary Jo.
Table of contents http://catdir.loc.gov/catdir/toc/fy0803/2007049669.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016520976&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2439193&custom_att_2=simple_viewer
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016520976&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0808/2007049669-b.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016520976&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2439193&custom_att_2=simple_viewer
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016520976&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0808/2007049669-b.html
Format:
Books
Publication Date
2008
Excerpt:
Taking brand initiative : how companies can align strategy, culture, and identity through corporate
by
Louw, Reme.
Format:
Manuscript
Publication Date
2008
Excerpt:
strategy has not gained acceptance amonst its employees / Louw, Reme.
by
Tager, Shlomit.
Format:
Manuscript
Publication Date
2008
Excerpt:
Suggested marketing strategy for the Bach Flower Remedies brand / Tager, Shlomit.
by
Neumeier, Marty.
Format:
Books
Publication Date
2007
Excerpt:
Zag : the number-one strategy of high-performance brands : a whiteboard overview / Neumeier, Marty.
by
Applegate, Lynda M.
Format:
Books
Publication Date
2007 2006
Excerpt:
Corporate information strategy and management : text and cases / Applegate, Lynda M.
by
Fifield, Paul.
Format:
Books
Publication Date
2007
Excerpt:
Marketing strategy : the difference between marketing and markets / Fifield, Paul.
by
Teece, David J.
Format:
Books
Publication Date
2007
Excerpt:
Technological know-how, organizational capabilities, and strategic management : business strategy
by
Baylis, John, 1946-
Table of contents only http://www.loc.gov/catdir/toc/ecip072/2006033143.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0737/2006033143-b.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0737/2006033143-b.html
Format:
Books
Publication Date
2007
Excerpt:
Strategy in the contemporary world : an introduction to strategic studies / Baylis, John, 1946-
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