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421. 
Cover image for What's your digital business model? : six questions to help you build the next-generation enterprise
by 
Weill, Peter, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Introduction: Building the next-generation enterprise -- What is the digital threat -- and
Available: Copies:
422. 
Cover image for Brand management : co-creating meaningful brands
by 
Beverland, Michael, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
meaning over time -- 5. The beginnings-new brand co-creation -- 6. Building and maintaining a brand
Available: Copies:
423. 
Cover image for Retail management : a strategic approach.
by 
Berman, Barry, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Preface -- An overview of strategic retail management -- An introduction to retailing -- Building
Available: Copies:
424. 
Cover image for Management information systems managing the digital firm
by 
Laudon, Kenneth C. 1944- VerfasserIn.
Format: 
Books
Publication Date 
2018
Excerpt: 
-- Enhancing decision making -- Building and managing systems -- Building information systems -- Managing
Available: Copies:
by 
Roberts-Lombard, Mornay, editor.
Format: 
Books
Publication Date 
2018
Excerpt: 
The nature of relationship marketing and customer relationship management -- Building relationships
Available: Copies:
426. 
Cover image for Strategic brand management
by 
Elliott, Richard H., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
. Brand equity and brand building -- Brand equity -- Brand communication -- Measuring brand performance
Available: Copies:
427. 
Cover image for Entrepreneurship : successfully launching new ventures
by 
Barringer, Bruce R., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
strength and viability -- Building a new-venture team -- Getting financing or funding -- Managing and
Available: Copies:
428. 
Cover image for The design thinking playbook : mindful digital transformation of teams, products, services, businesses and ecosystems
by 
Lewrick, Michael.
Format: 
Books
Publication Date 
2018
Excerpt: 
building Blockchain applications.
Available: Copies:
429. 
Cover image for Statistics for business and economics
by 
Anderson, David R. (David Ray), 1941-
Format: 
Books
Publication Date 
2017
Excerpt: 
. Multiple Regression -- 16. Regression Analysis: Model Building -- 17. Time Series Analysis and Forecasting
Available: Copies:
430. 
Cover image for Handbook of research on citizen engagement and public participation in the era of new media
by 
Adria, Marco L., 1959- editor.
Format: 
Electronic Resources
Publication Date 
2017
Excerpt: 
Mercy Anthony, Weiyu Zhang -- Building a new state from outrage: the case of Catalonia / Marc Perelló
Available: Copies:
431. 
Cover image for Critical thinking skills : effective analysis, argument and reflection
by 
Cottrell, Stella, author.
Format: 
Regular print
Publication Date 
2017
Excerpt: 
Introduction: Building our 'critical muscle' -- Do critical thinking skills matter? -- About this
Available: Copies:
432. 
Cover image for International political economy : perspectives on global power and wealth
by 
Frieden, Jeffry A., editor.
Format: 
Books
Publication Date 
2017
Excerpt: 
international trade / Stephen D. Krassner -- International institutions and issue linkage: building support for
Available: Copies:
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