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Before the brand : creating the unique DNA of an enduring brand identity

Perry, Alycia.

Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2002152803.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002152803.html

Format:

Books

Publication Date

2003

Excerpt:

Brand name products -- Marketing -- Management.

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AdValue : twenty ways advertising works for business

Butterfield, Leslie, 1952-

Table of contents http://catdir.loc.gov/catdir/toc/els031/2002043685.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2002043685.html

Format:

Books

Publication Date

2003

Excerpt:

Advertising -- Brand name products.

Available: Copies:

On brand

Olins, Wally, 1930-2014.

Format:

Books

Publication Date

2003

Excerpt:

Brand name products.

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The encyclopaedia of brands and branding in South Africa.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2003

Excerpt:

Brand name products -- South Africa.

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Creating powerful brands in consumer, service and industrial markets

De Chernatony, L. (Leslie)

Format:

Books

Publication Date

2003

Excerpt:

Brand name products -- Planning.

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Best practice cases in branding : lessons from the world's strongest brands

Keller, Kevin Lane, 1956-

Format:

Books

Publication Date

2003

Excerpt:

Brand name products -- Management -- Case studies.

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The hacker's handbook : the strategy behind breaking into and defending Networks

Young, Susan (Susan Elizabeth), 1968-

Format:

Books

Publication Date

2003

Excerpt:

and Layer 2 Protocols -- 8. The Protocols -- Pt. II. System and Network Penetration -- 9. Domain Name

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AdValue : twenty ways advertising works for business

Butterfield, Leslie, 1952-

Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=288850
ebrary http://site.ebrary.com/id/10169897
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=104763
MyiLibrary http://www.myilibrary.com?id=96636
Taylor & Francis http://www.tandfebooks.com/isbn/9780080471877

Format:

Electronic Resources

Publication Date

2003

Excerpt:

Advertising -- Brand name products.

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History after apartheid : visual culture and public memory in a democratic South Africa

Coombes, Annie E.

Table of contents http://catdir.loc.gov/catdir/toc/ecip042/2003007682.html

Format:

Books

Publication Date

2003

Excerpt:

-- New histories for old : museological strategies -- What's in a name? : the place of "ethnicity" in the

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10.

How to do everything with Microsoft Office FrontPage 2003

Plotkin, David.

Table of contents http://catdir.loc.gov/catdir/toc/mh051/2004351496.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2004351496.html

Format:

Books

Publication Date

2003

Excerpt:

Site Settings -- Change the Web Site Name -- Add Parameters -- Set the Scripting Language -- Delete

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11.

Brand management : a theoretical and practical approach

Riezebos, H. J., 1960-

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=728565
Inhaltsverzeichnis Brand management

Format:

Books

Publication Date

2003

Excerpt:

article -- 4. Giving meaning to the brand -- 5. Two routes of brand development -- 6. The brand name as

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12.

Brands & desires

Kreutz, Bernd.

Format:

Books

Publication Date

2003

Excerpt:

Brand name products.

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