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by 
Butterfield, Leslie, 1952-
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
AdValue : twenty ways advertising works for business / Butterfield, Leslie, 1952-
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2. 
Cover image for Re-imagine! : [business excellence in a disruptive age]
by 
Peters, Thomas J.
Format: 
Books
Publication Date 
2003
Excerpt: 
Re-imagine! : [business excellence in a disruptive age] / Peters, Thomas J.
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by 
Jaffe, Andrew, 1938-2010.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
-year-old agency business model is breaking down because the work is becoming marginalized, as clients cut back ad
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by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003
Excerpt: 
. Analyzing Consumer Markets and Buyer Behavior -- 7. Analyzing Business Markets and Buyer Behavior -- 8
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5. 
Cover image for Small business management : an entrepreneurial emphasis
by 
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
Small business management : an entrepreneurial emphasis / Longenecker, Justin G. (Justin Gooderl
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6. 
Cover image for Strategic management : concepts
by 
David, Fred R.
Format: 
Books
Publication Date 
2003
Excerpt: 
. The Nature of Strategic Management -- Pt. 2. Strategy Formulation -- Ch. 2. The Business Mission -- Ch
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8. 
Cover image for Business logistics management : theory and practice
by 
Vogt, J. J. (John J.)
Format: 
Books
Publication Date 
2002
Excerpt: 
Business logistics management : theory and practice / Vogt, J. J. (John J.)
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by 
Donaldson, Bill, 1948-
Format: 
Books
Publication Date 
2002
Excerpt: 
Strategic market relationships : from strategy to implementation / Donaldson, Bill, 1948-
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by 
Carroll, Terry, 1948-
Format: 
Books
Publication Date 
2002
Excerpt: 
The role of the finance director : strategy, leadership, value and risk / Carroll, Terry, 1948-
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11. 
Cover image for Asia's digital dividends : how Asia-Pacific's corporations can create value from e-business
by 
Michael, David C.
Format: 
Books
Publication Date 
2002
Excerpt: 
Asia's digital dividends : how Asia-Pacific's corporations can create value from e-business /
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by 
Neal, Cathy M.
Format: 
Books
Publication Date 
2002
Excerpt: 
Consumer behaviour : implications for marketing strategy / Neal, Cathy M.
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