organization -- Focusing marketing strategy with segmentation and positioning -- Evaluating opportunities in

Strategic market relationships : from strategy to implementation / Donaldson, Bill, 1948-

Consumer behaviour : implications for marketing strategy / Neal, Cathy M.

: Integrating Business -- Strategy Models and Concepts into Executive Coaching Practice 245 -- Catherine

The role of the finance director : strategy, leadership, value and risk / Carroll, Terry, 1948-

Asia's digital dividends : how Asia-Pacific's corporations can create value from e-business /

International business : competing in the global marketplace : postscript 2002 / Hill, Charles W. L.

Requirements: Conceptual Data Modeling -- Selecting the Best Alternative Design Strategy -- Design -- Designing

Marketing management and strategy / Doyle, Peter, 1943-2003.

Realities of the New Business Environment -- Drivers of the New Business Environment -- Implications of

Business logistics management : theory and practice / Vogt, J. J. (John J.)

-on instruction found in today's finest business schools and executive education seminars, then outlines a step