Search Results for Consumers.

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457.

Primal branding : create zealots for your brand, your company, and your future

Hanlon, Patrick.

Sample text http://catdir.loc.gov/catdir/enhancements/fy0640/2005044708-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/2005044708-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015488731&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0630/2005044708-d.html

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior.

Available: Copies:

458.

Advertising is dead : long live advertising!

Himpe, Tom.

Format:

Books

Publication Date

2006

Excerpt:

fragmentation and technology give to consumers to tune out the noise. The new buzzwords are guerrilla, stealth

Available: Copies:

459.

The culture code : an ingenious way to understand why people around the world buy and live as they do

Rapaille, Clotaire.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-d.html
Sample text http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-s.html

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

460.

Convergence culture : where old and new media collide

Jenkins, Henry, 1958-

Klappentext
Klappentext
Table of contents http://catdir.loc.gov/catdir/toc/ecip069/2006007358.html
Table of contents http://swbplus.bsz-bw.de/bsz256674078inh.pdf
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014993073&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Books

Publication Date

2006

Excerpt:

fictional world where consumers track down bits of the story across multiple media channels. Jenkins argues

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461.

Why customers do what they do : who they are, why they buy, and how you can anticipate their every move

Cohen, Marshal.

Table of contents http://catdir.loc.gov/catdir/toc/fy0614/2006297414.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014857481&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0668/2006297414-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2006297414-d.html

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior.

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462.

The lovemarks effect : winning in the consumer revolution

Roberts, Kevin, 1949-

Format:

Books

Publication Date

2006

Excerpt:

The lovemarks effect : winning in the consumer revolution / Roberts, Kevin, 1949-

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463.

Consumer behaviour

Cant, M. C. (Michael Colin), 1957-

Format:

Books

Publication Date

2006

Excerpt:

Consumer behaviour / Cant, M. C. (Michael Colin), 1957-

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464.

Consumer generated media : blogging and its effect on advertising and consumer behaviour in South Africa

James, Christopher.

Format:

Manuscript

Publication Date

2006

Excerpt:

Consumer generated media : blogging and its effect on advertising and consumer behaviour in South

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465.

Cover image for The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generation

The effects of perceived country-of-origin of fashion brands on the consumer purchase decision within the millennium generation

Seedat, Nisaa.

Format:

Manuscript

Publication Date

2006

Excerpt:

The effects of perceived country-of-origin of fashion brands on the consumer purchase decision

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466.

Cover image for Revolution of the organic egg : an investigation into the organic market, looking at how the desire for the authentic allows the consumer to create and demand brands and products that meet their need

Revolution of the organic egg : an investigation into the organic market, looking at how the desire for the authentic allows the consumer to create and demand brands and products that meet their need

Neumann, Kerryn.

Format:

Manuscript

Publication Date

2006

Excerpt:

for the authentic allows the consumer to create and demand brands and products that meet their need /

Available: Copies:

467.

Framed minds : a study of consumer agency in new media space

Minott, Cherie-Leigh.

Format:

Manuscript

Publication Date

2006

Excerpt:

Framed minds : a study of consumer agency in new media space / Minott, Cherie-Leigh.

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468.

The Century of the self. Episode 1, Happiness machines

Curtis, Adam.

Format:

Video disc

Publication Date

2006

Excerpt:

Consumers -- Psychology.

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