by
Etzel, Michael J.
Format:
Electronic Resources
Publication Date
2007
Excerpt:
-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing
by
Scott, David Meerman.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Format:
Books
Publication Date
2007
Excerpt:
Public relations.
by
Riel, C. B. M. van.
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005358.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html
Format:
Books
Publication Date
2007
Excerpt:
Corporations -- Public relations.
by
Clow, Kenneth E.
Format:
Books
Publication Date
2007
Excerpt:
customer relationship management -- Public relations, sponsorship programs, and regulations -- Internet
by
Krotee, March L.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2005057690-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2005057690-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-d.html
Format:
Books
Publication Date
2007
Excerpt:
Sport Programs in the Public and Private Sector -- Physical Education and Sport Programs in the Public
by
Yopp, Jan Johnson.
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005425.html
Format:
Books
Publication Date
2007
Excerpt:
, public relations, and advertising) and illuminates the differences and similarities in writing styles
by
Johnston, Jane, 1961-
Format:
Books
Publication Date
2007
Excerpt:
Public relations -- Australia.
by
Beech, John G., 1947-
Format:
Books
Publication Date
2007
Excerpt:
/ Michel Desbordes and Gary Tribou -- Sports public relations / Maria Hopwood -- Pricing sports and sports
by
Thomsett, Michael C.
Table of contents http://www.loc.gov/catdir/toc/ecip0614/2006017174.html
Format:
Books
Publication Date
2007
Excerpt:
public relations document -- The auditing role: accounting culture and the audit mentality -- How the
by
Cole, Catherine M.
Table of contents only http://www.loc.gov/catdir/toc/ecip0616/2006019762.html
Format:
Books
Publication Date
2007
Excerpt:
, and the public sphere in Africa / Let us be united in purpose : variations on gender relations in the
by
Stuart, Bonnye E.
Table of contents only http://www.loc.gov/catdir/toc/ecip073/2006034928.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2006034928-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2006034928-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2006034928-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2006034928-b.html
Format:
Books
Publication Date
2007
Excerpt:
channels -- Ch. 6. Business communication, public relations and integrated marketing communication -- Ch. 7
by
Moeti, Kabelo.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0801/2007327401-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0801/2007327401-d.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0801/2007327401-d.html
Format:
Books
Publication Date
2007
Excerpt:
Finance, Public -- Law and legislation -- South Africa.
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