promotion -- 17. Public relations, publicity, and corporate advertising -- 18. Personal selling -- Part Six

-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing

Public relations.

customer relationship management -- Public relations, sponsorship programs, and regulations -- Internet

Sport Programs in the Public and Private Sector -- Physical Education and Sport Programs in the Public

-- Place or product distribution -- Electronic media -- Public relations -- Coordinating and controlling

Consumer Behavior / Public Relations in the Sport Industry / Finance, Economics, and Budgeting in the Sport

public relations document -- The auditing role: accounting culture and the audit mentality -- How the

Finance, Public -- Law and legislation -- South Africa.

, and the public sphere in Africa / Let us be united in purpose : variations on gender relations in the

channels -- Ch. 6. Business communication, public relations and integrated marketing communication -- Ch. 7

Public sector governance and accountability series