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673.

Marketing communications

Egan, John, 1952- author.

Format:

Books

Publication Date

2015

Excerpt:

Advertising.

Available: Copies:

674.

Social media marketing

Tuten, Tracy L., 1967- author.

Format:

Books

Publication Date

2015

Excerpt:

Internet advertising.

Available: Copies:

675.

Augmented reality law, privacy, and ethics : law, society, and emerging AR technologies

Wassom, Brian D., author.

Format:

Books

Publication Date

2015

Excerpt:

? -- 2. A summary of AR technology -- Part B. AR & the law. 3. Privacy -- 4. Advertising, marketing & e

Available: Copies:

676.

Marketing fashion : strategy, branding and promotion

Posner, Harriet, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live

Format:

Books

Publication Date

2015

Excerpt:

Advertising -- Fashion.

Available: Copies:

677.

Managing e-commerce in business

Botha, J. A. R. (Johan Abraham Reinart), 1953-

Format:

Books

Publication Date

2015

Excerpt:

Internet advertising.

Available: Copies:

678.

Alcohol affair : the influence of experiential marketing on purchase behaviour

Matsolo, Sibongiseni.

Format:

Manuscript

Publication Date

2015

Excerpt:

Alcoholic beverages -- Advertising.

Available: Copies:

679.

Principles of marketing

Kotler, Philip (Philip J.), 1931-

Format:

Books

Publication Date

2014 2013

Excerpt:

-- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct and

Available: Copies:

680.

Social media marketing

Tuten, Tracy L., 1967- author.

Format:

Books

Publication Date

2014

Excerpt:

Internet advertising.

Available: Copies:

681.

Brand media strategy : integrated communications planning in the digital era

Young, Antony, 1964-

Format:

Books

Publication Date

2014

Excerpt:

moments of receptivity : how media context helps advertising -- Deliver more relevant communications

Available: Copies:

682.

Global communication : theories, stakeholders, and trends

McPhail, Thomas L., author.

Cover http://swbplus.bsz-bw.de/bsz403921597cov.htm

Format:

Books

Publication Date

2014

Excerpt:

global advertising -- Summary and conclusions.

Available: Copies:

683.

Sales management for tourism

Van Nieuwenhuizen, P. J. J.

Format:

Books

Publication Date

2014

Excerpt:

Advertising -- Tourism.

Available: Copies:

684.

Business communication

Daniels, Dawn, author.

Format:

Books

Publication Date

2014

Excerpt:

marketing method -- Events -- Brochures and product catalogues -- In-house magazines -- Advertising -- The

Available: Copies:

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