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37.

Cover image for Handbook of developments in consumer behaviour

Handbook of developments in consumer behaviour

Handbook of developments in consumer behaviour

by

Wells, Victoria.

Format:

Books

Publication Date

2012

Available: Copies:

38.

Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail

Online consumer behavior : theory and research in social media, advertising, and e-tail

by

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Available: Copies:

39.

Cover image for An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors

An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors

An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors

by

Rawson, Lisa.

Format:

Computer file

Publication Date

2011

Available: Copies:

40.

Cover image for How cool brands stay hot : branding to generation Y

How cool brands stay hot : branding to generation Y

by

Bergh, Joeri van den.

Format:

Books

Publication Date

2011

Available: Copies:

41.

Cover image for Consumer behaviour : market segmentation.

Consumer behaviour : market segmentation.

Consumer behaviour : market segmentation.

by

Schiffman, Leon G. Consumer behaviour 4th ed.

Format:

Books

Publication Date

2011

Available: Copies:

42.

Cover image for Bounded rationality and industrial organization

Bounded rationality and industrial organization

by

Spiegler, Ran.

Format:

Books

Publication Date

2011

Available: Copies:

43.

Cover image for E-marketing : theory and application

E-marketing : theory and application

by

Dann, Stephen, 1973-

Format:

Books

Publication Date

2011

Available: Copies:

44.

Cover image for Consumer behaviour

Consumer behaviour

by

Schiffman, Leon G.

Format:

Books

Publication Date

2011

Available: Copies:

45.

Cover image for Consumer behavior : science and practice

Consumer behavior : science and practice

Consumer behavior : science and practice

by

Kardes, Frank R.

Format:

Books

Publication Date

2011

Available: Copies:

46.

Cover image for Marketing the same difference : cultural and language dichotomy in advertising

Marketing the same difference : cultural and language dichotomy in advertising

Marketing the same difference : cultural and language dichotomy in advertising

by

Seeco, Louis Itumeleng.

Format:

Books

Publication Date

2010

Available: Copies:

47.

Cover image for Consumer behavior

Consumer behavior

by

Schiffman, Leon G.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Available: Copies:

48.

Cover image for Consumer behavior

Consumer behavior

by

Hoyer, Wayne D.

Format:

Books

Publication Date

2010

Available: Copies:

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Author

Schiffman, Leon G.

(11)

Kanuk, Leslie Lazar.

(7)

(5)

Olson, Jerry C. (Jerry Corrie), 1944-

(5)

Peter, J. Paul.

(5)

Solomon, Michael R.

(5)

Lindström, Martin, 1970-

(4)

(3)

Blackwell, Roger D.

(3)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(3)

Evans, Martin (Martin J.)

(3)

Rousseau, Deon.

(3)

Behrer, Mattias.

(2)

(2)

Danziger, Pamela N.

(2)

Engel, James F.

(2)

Frank, Robert H.

(2)

Goldsmith, Ronald Earl.

(2)

Hawkins, Del I.

(2)

Hoyer, Wayne D.

(2)

Jamal, Ahmad, 1965-

(2)

Krishna, Aradhna.

(2)

MacInnis, Deborah J.

(2)

MacInnis, Deborah J., author.

(2)

Miniard, Paul W.

(2)

Swarbrooke, John.

(2)

Underhill, Paco.

(2)

Wisenblit, Joseph.

(2)

Adie, Lauren Amy.

(1)

Albanese, Paul J.

(1)

Aleti, Torgeir, author.

(1)

Anderson, Alison.

(1)

(1)

Arnould, Eric J.

(1)

Babin, Barry J.

(1)

Bagozzi, Richard P.

(1)

Barber, Benjamin R., 1939-

(1)

Baskin, Jonathan Salem.

(1)

Beckley, Jacqueline H.

(1)

Beetham, Margaret, 1919-

(1)

Belk, Russell W.

(1)

(1)

Berger, Arthur Asa, 1933-

(1)

Bergh, Joeri van den, 1971-

(1)

Bergh, Joeri van den.

(1)

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(1)

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(1)

Beverland, Michael.

(1)

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(1)

(1)

Block, Lauren G.

(1)

(1)

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(1)

(1)

Boshoff, Christo.

(1)

Brennan, Linda L. author.

(1)

Bridger, Darren.

(1)

Brijball, Sanjana.

(1)

Brink, A. (Annekie)

(1)

Britton, Terry.

(1)

(1)

Buhalis, Dimitrios.

(1)

(1)

Cahill, Dennis J.

(1)

Cant, M. C. (Michael Colin), 1957-

(1)

Cartwright, Edward, author.

(1)

Chan, Eugene, author.

(1)

Chaudhuri, Arjun.

(1)

Choi, Tsan-Ming, editor.

(1)

Clarke, David B.

(1)

Cline, Thomas W.

(1)

Close, Angeline, editor.

(1)

Clune, Stephen, editor.

(1)

Cohen, Marshal.

(1)

Coney, Kenneth A.

(1)

(1)

Cronley, Maria L.

(1)

D'Amico, Michael.

(1)

Dann, Stephen, 1973-

(1)

(1)

Dobscha, Susan, editor.

(1)

Doel, Marcus A.

(1)

Du Plessis, P. J.

(1)

Du Plessis, P. J. (Phillipus Jacobus), 1943- Consumer behaviour.

(1)

Dupree, James V.

(1)

(1)

Frank, Robert H. 1945- VerfasserIn. (DE-588)124848648 (DE-627)366971328 (DE-576)164417044

(1)

Frank, Robert H., author.

(1)

(1)

Gabriel, Yiannis,, 1952-

(1)

Gowpall, Yathika, editor.

(1)

Grant, John, 1964-

(1)

Gundlach, Gregory T. (Gregory Thomas)

(1)

Gürhan-Canli, Zeynep, 1968-

(1)

Hanlon, Patrick.

(1)

(1)

Hantula, Donald A.

(1)

Harris, Eric G.

(1)

(1)

(1)

Horner, Susan, 1956-

(1)

(1)

Housiaux, Kate M. L., 1971-

(1)

Howard, John A.

(1)

Howard, John A. Consumer behavior in marketing strategy.

(1)

Hoyer, Wayne D. author.

(1)

Hoyer, Wayne D., author.

(1)

Huffman, Cynthia.

(1)

Independent Institute of Education. Vega School of Brand Leadership.

(1)

Johnson, Lisa, 1967-

(1)

Joubert, Johan Pierre Retief, editor.

(1)

Kanner, Bernice.

(1)

Kardes, Frank R.

(1)

Kazmi, S. H. H.

(1)

Kennedy, Dan S., 1954-

(1)

(1)

LaSalle, Diana, 1949-

(1)

(1)

Lewis, David, 1942-

(1)

Lindquist, Jay D.

(1)

Lopetcharat, Kannapon.

(1)

Luce, Mary Frances, 1967-

(1)

Ludden, Geke, 1978- editor.

(1)

Maclaran, Pauline.

(1)

Makhafola, Kelebogile.

(1)

Martin, Chuck, 1949- author.

(1)

Matsolo, Sibongiseni.

(1)

Meethan, Kevin.

(1)

Mick, David Glen.

(1)

(1)

Minahan, Stella.

(1)

Mittal, Banwari.

(1)

(1)

Mothersbaugh, David L.

(1)

Moutinho, Luiz.

(1)

(1)

Mujeer, A. Qasim.

(1)

Newman, Bruce I.

(1)

Nguyễn, Đăng Minh, author.

(1)

Niedderer, Kristina, editor.

(1)

Northey, Gavin, author.

(1)

O'Shaughnessy, John, 1927-

(1)

Paredes, Maria Dulce.

(1)

Parker, Lukas, author.

(1)

Parsons, Elizabeth.

(1)

Parumasur, Sanjana Brijball.

(1)

(1)

Pauling, Thomas Gordan.

(1)

(1)

Pieters, Rik, author.

(1)

Pieters, Rik. author.

(1)

(1)

Pougnet, Jacqueline.

(1)

Pradeep, A. K., 1963-

(1)

Price, Linda L. (Linda LaVonne), 1952-

(1)

Priester, Joseph R., 1960-

(1)

Raaij, W. Fred van.

(1)

Rabolt, Nancy J.

(1)

(1)

(1)

(1)

Roberts-Lombard, Mornay.

(1)

Schiffman, Leon G. (DE-588)154336181

(1)

Schiffman, Leon G. Consumer behaviour 4th ed.

(1)

Schiffman, Leon G., author.

(1)

Schmitt, Bernd.

(1)

Seeco, Louis Itumeleng.

(1)

Sethna, Zubin, author.

(1)

Sheth, Jagdish N.

(1)

Silverstein, Michael J.

(1)

Sirgy, M. Joseph.

(1)

(1)

Solomon, Michael R. author.

(1)

Soscia, Isabella.

(1)

(1)

Statt, David A., 1942-

(1)

Stephan, Kristina.

(1)

Stevens, Robert E., 1942-

(1)

Stevens, Robert E., 1942- Market analysis.

(1)

Stinnett, Bill.

(1)

Sutherland, Max.

(1)

Trentmann, Frank.

(1)

Trijp, Hans van (Johannes Cornelia Maria van)

(1)

Van Zutphen, Glenn.

(1)

Versfeld, R. Andrew.

(1)

Weiss, Steve M.

(1)

Wells, Victoria K.

(1)

Wells, Victoria.

(1)

Wickstrom, Maurya.

(1)

Widing, Robert E.

(1)

Wilkie, William L.

(1)

Williams, Carinda, editors.

(1)

Wipperfürth, Alex.

(1)

Wisenblit, Joseph, author.

(1)

Wright, Ray, 1942-

(1)

(1)

Zikmund, William G.

(1)

Zinkhan, George M. (George Martin)

(1)

Zurawicki, Leon.

(1)

Format

(141)

(8)

(3)

Electronic Resources

(1)

Item Category 1

Material Type

Language

(153)

Library

Shelf Location

Publication Date

Subject

(24)

Motivation research (Marketing)

(15)

Marketing research.

(13)

Marketing -- Psychological aspects.

(10)

Branding (Marketing)

(8)

(8)

Verbraucherverhalten.

(8)

Consumers' preferences.

(6)

Shopping -- Psychological aspects.

(6)

Consumer behavior -- United States.

(5)

Consumers -- Psychology.

(5)

Consumers -- Research.

(5)

Consumption (Economics)

(5)

(5)

Neuromarketing.

(5)

Target marketing.

(5)

Market segmentation.

(4)

Microeconomics.

(4)

(4)

(4)

Consommateurs -- Comportement.

(3)

Customer relations.

(3)

(3)

Internet marketing.

(3)

Market surveys.

(3)

Product management.

(3)

(3)

(3)

Advertising -- Psychological aspects.

(2)

(2)

(2)

Brand name products.

(2)

Communication in marketing.

(2)

Consumentengedrag.

(2)

Consumer behavior -- Psychological aspects.

(2)

Consumer behavior -- South Africa.

(2)

Consumer behavior -- United States -- Case studies.

(2)

Consumer behaviour

(2)

Consumer behaviour.

(2)

Consumer satisfaction.

(2)

Consumers -- Attitudes.

(2)

Consumers -- South Africa.

(2)

Consumption (Economics) -- Psychological aspects.

(2)

Consumption (Economics) -- Social aspects.

(2)

Decision making.

(2)

Economics -- Psychological aspects.

(2)

Export marketing.

(2)

Fashion merchandising.

(2)

(2)

Market surveys -- United States.

(2)

Marketing -- Sex differences.

(2)

Marketing -- Social aspects.

(2)

Marketing -- South Africa.

(2)

(2)

Psychology -- Social aspects.

(2)

Senses and sensation.

(2)

(2)

Social influence.

(2)

Social marketing.

(2)

Women consumers.

(2)

Young adult consumers.

(2)

Young consumers.

(2)

Advertising -- South Africa -- Cross-cultural studies.

(1)

(1)

Affluent consumers -- Psychology.

(1)

Alcoholic beverages -- Advertising.

(1)

Análisis de mercadeo -- Estados Unidos.

(1)

Aspects psychologiques.

(1)

Aufsatzsammlung

(1)

Automobiles -- Marketing.

(1)

Besluitvorming.

(1)

Brand choice -- Psychological aspects.

(1)

Brand name products -- Economic aspects.

(1)

Brand name products -- Psychological aspects.

(1)

Brand name products -- Social aspects.

(1)

Capitalism -- United States.

(1)

(1)

(1)

Child consumers -- United States.

(1)

Child consumers.

(1)

Clothing and dress -- Marketing.

(1)

Commercial art -- Sex differences.

(1)

Communication in marketing -- India.

(1)

Comportamiento del consumidor -- Estados Unidos -- Estudio de casos.

(1)

Comportamiento del consumidor -- Estados Unidos.

(1)

Comportement du consommateur.

(1)

Comportement social.

(1)

Comportement économique.

(1)

Consommateurs -- Comportement -- États-Unis -- Cas, Études de.

(1)

Consommateurs -- Comportement -- États-Unis.

(1)

(1)

Consumer behavior

(1)

Consumer behavior -- Examinations, questions, etc.

(1)

Consumer behavior -- History -- 20th century.

(1)

Consumer behavior -- India.

(1)

Consumer behavior -- South Africa -- Cross-cultural studies.

(1)

Consumer behavior -- Textbooks.

(1)

Consumer protection.

(1)

Consumer research.

(1)

Consumers -- Examinations, questions, etc.

(1)

Consumers -- Reseach.

(1)

Consumers' preferences -- Econometric models.

(1)

Consumptiemaatschappij.

(1)

Consumption (Economics) -- United States.

(1)

Cross-cultural studies.

(1)

Culture -- Semiotic models.

(1)

Culturele aspecten.

(1)

Customer loyalty.

(1)

(1)

Economic man -- Examinations, questions, etc.

(1)

Economics -- Sociological aspects.

(1)

Electronic commerce -- Psychological aspects.

(1)

(1)

Entscheidungsfindung.

(1)

(1)

(1)

Feminist theory.

(1)

Fidélité à une marque.

(1)

(1)

Food preferences.

(1)

(1)

Geographical perception.

(1)

Individual behaviour.

(1)

Industrial design.

(1)

Industrial organization (Economic theory)

(1)

Information behavior.

(1)

Internet advertising -- Psychological aspects.

(1)

Internet marketing -- United States.

(1)

(1)

Irrationaliteit.

(1)

Irrationalität.

(1)

(1)

Konsumentenverhalten.

(1)

Konsumentpsykologi.

(1)

Language and culture.

(1)

Lifestyles -- Case studies.

(1)

Lifestyles -- Economic aspects.

(1)

(1)

Luxuries -- Marketing.

(1)

(1)

Market segmentation -- South Africa.

(1)

Market surveys -- United States -- Case studies.

(1)

(1)

Marketing -- Management.

(1)

Marketing -- Moral and ethical aspects.

(1)

Marketing -- Planning.

(1)

Marketing -- Research.

(1)

Marknadsföring.

(1)

Marques de commerce -- Choix.

(1)

(1)

Material culture.

(1)

Materialism -- Social aspects -- United States.

(1)

Materialism -- Social aspects.

(1)

(1)

Microeconomics -- Examinations, questions, etc.

(1)

(1)

Mobile commerce.

(1)

Motivation research (Marketing) -- Examinations, questions, etc.

(1)

Motivational research (Marketing)

(1)

Multiculturalism in advertising.

(1)

New products -- Psychological aspects.

(1)

Object (Aesthetics)

(1)

Older consumers.

(1)

(1)

(1)

(1)

Processed foods -- Marketing.

(1)

Product design.

(1)

Produits de marque -- Aspect psychologique.

(1)

Produits de marque -- Aspect social.

(1)

Produits de marque -- Commercialisation.

(1)

Produits de marque -- Marketing.

(1)

(1)

Public interest.

(1)

Public relations & advertising.

(1)

(1)

Resonerande (psykologi)

(1)

Restaurant management.

(1)

(1)

Risk-taking (Psychology)

(1)

(1)

Self-interest -- Examinations, questions, etc.

(1)

(1)

Semiotics -- Psychological aspects.

(1)

Semiotics -- Social aspects.

(1)

(1)

Social conditions

(1)

Social interaction.

(1)

Stores, Retail -- Psychological aspects.

(1)

Style de vie -- Aspect économique.

(1)

Südafrika (Staat)

(1)

(1)

(1)

Themed environments.

(1)

Thought and thinking.

(1)

Tourism -- Marketing.

(1)

Tourism -- Social aspects.

(1)

(1)

(1)

United States -- Social conditions -- 1980-

(1)

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