Digital PR / Whatmough, Danny, author.

Digital media -- Problems, exercises, etc.

consumer behavior and features coverage of social media, digital consumption and up to date marketing

Doing digital methods / Rogers, Richard, 1965- author.

: low-involvement brands -- Brand innovation and digital media -- Brand portfolio management -- People

eMarketing : the essential guide to marketing in a digital world / Stokes, Rob (eMarketing

Social media marketing / Tuten, Tracy L., 1967- author.

-step writing process -- Part 3. Digital, social, and visual media -- Part 4. Brief messages -- Part 5. Reports

Information systems today : managing in the digital world. Valacich, Joseph S., 1959- author.

. Branding decisions -- 16. Digital media marketing -- 17. Integrated marketing communication -- 18. Business

Digital marketing analytics : making sense of consumer data in a digital world / Hemann, Chuck

Media now : understanding media, culture, and technology / Straubhaar, Joseph D., author.