events and innovations to affect global business within recent years, while including several new and

relations -- Doing it right : a practical guide to protocol, business etiquette, and handling special events.

programs -- Planning for major events.

Robert Ludlum's The Arctic event / Cobb, James H.

placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion

competitive events in a non-threatening environment, while building presentation skills, marketing

relations -- Doing it right : a practical guide to protocol, business etiquette, and handling special events.

, events, and sponsorships -- 17. Public relations -- 18. Special advertising situations -- 19. Evaluation

media personnel at the scene -- The documentation of events by the first office -- The changing sequence

-- Chapter 18 -- Managing Mass Communications: Advertising, Sales Promotion, Events Public Relations

actions--Events and parameters--Methods and parameters--Procedures and parameters--Functions and

Event management : a professional and developmental approach / Damster, Greg.