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37. 
Cover image for Strategic brand management : creating and sustaining brand equity long term
Strategic brand management : creating and sustaining brand equity long term
Strategic brand management : creating and sustaining brand equity long term
by 
Kapferer, Jean-Noël.
Format: 
Regular print
Publication Date 
1997
Excerpt: 
architecture: handling a large product portfolio -- Brand extension -- Multi-brand portfolios -- Handling name
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38. 
Cover image for The creators
The creators
by 
Boorstin, Daniel J. (Daniel Joseph), 1914-2004.
Publisher description http://catdir.loc.gov/catdir/description/random043/93015502.html
Format: 
Books
Publication Date 
1993 1992
Excerpt: 
music of the word -- 29. An architecture of light -- 30. Adventures in death -- Part 7. The human comedy
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39. 
Cover image for Anthropology, art, and aesthetics
Anthropology, art, and aesthetics
by 
Coote, Jeremy.
Table of contents kostenfrei
Table of contents http://www.gbv.de/dms/bowker/toc/9780198277330.pdf
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0635/91034843-d.html
Format: 
Books
Publication Date 
1992
Excerpt: 
, architecture, and collective representations in a New Guinea society / Making skins : Malangan and the idiom of
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Kapferer, Jean-Noël.
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Kilmer, Rosemary, author.
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Kilmer, W. Otie, author.
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Andrews, Malcolm, 1942-
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