Communication in marketing.

communications and influence -- Planning for digital, social media and mobile marketing -- Supporting the

Media channel planning perspectives and frameworks Towards an integrated brand communication. /

Media studies : critical African and decolonial approaches / Chiumbu, Sarah, editor.

marketing communications strategy. It also demonstrates the centrality of value paradoxes to cross cultural

Media now : understanding media, culture, and technology / Straubhaar, Joseph D., author.

Corporate communication : a guide to theory & practice / Cornelissen, Joep, author.

Political scandal, corruption, and legitimacy in the age of social media / Çakır-Demirhan, Derya

Digital media -- Political aspects.

: media -- Social media -- Employee relations -- Goverment relations -- Community relations

Media/impact : an introduction to mass media / Biagi, Shirley, author.

-- Customer lifecycle communications and crm -- Managing digital marketing -- Digital marketing plan