Marketing in travel and tourism / Middleton, Victor T. C.

hormones -- Anatomy of the nervous system -- Development and plasticity of the brain -- Vision -- The

-- Developing marketing opportunities and strategies. Marketing research and information systems -- Consumer

and research. Ch. 5. Public relations and marketing. Ch. 6. Public relations and advertising. Ch. 7

Industrial and organizational psychology : research and practice / Spector, Paul E.

development -- Services marketing -- Marketing channels and distribution -- Retailing and wholesaling

Introduction to public relations and advertising / Du Plessis, D. F.

Organization development : behavioral science interventions for organization improvement / French

Marketing research New product development Buyer behaviour.

Advertising research : theory and practice / Davis, Joel, 1950-

Advertising communications and promotion management

disposal : The concept of research. The types of research. General tools of research. The library and its