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37.

The Brand innovation manifesto : how to build brands, redefine markets, and defy conventions

by

Grant, John, 1964-

NetLibrary
E-book - Full text from MyiLibrary
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior.

Available: Copies:

38.

Cover image for Consumer behavior

Consumer behavior

by

Blackwell, Roger D.

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior / Blackwell, Roger D.

Available: Copies:

39.

Cover image for Consumers

by

Arnould, Eric J.

Table of contents http://catdir.loc.gov/catdir/toc/mh031/2002041065.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002041065.html

Format:

Books

Publication Date

2004

Excerpt:

Consumer behavior -- United States.

Available: Copies:

40.

Cover image for Buyer behaviour : a multi-cultural approach

Buyer behaviour : a multi-cultural approach

Buyer behaviour : a multi-cultural approach

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2003

Excerpt:

Consumer behavior.

Available: Copies:

41.

Cover image for How customers think : essential insights into the mind of the market

How customers think : essential insights into the mind of the market

by

Zaltman, Gerald.

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001

Format:

Books

Publication Date

2003

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

42.

Cover image for Effective marketing : creating and keeping customers

Effective marketing : creating and keeping customers

by

Zikmund, William G.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html

Format:

Books

Publication Date

2002

Excerpt:

Consumer behavior.

Available: Copies:

43.

Cover image for Consumer behavior

Consumer behavior

by

Blackwell, Roger D.

Format:

Books

Publication Date

2001

Excerpt:

Consumer behavior / Blackwell, Roger D.

Available: Copies:

44.

Cover image for Wired marketing : energizing business for e-commerce

Wired marketing : energizing business for e-commerce

by

Hardaker, Glenn.

Format:

Books

Publication Date

2001

Excerpt:

-line payment solutions for e-commerce An integrated approach towards e-commerce Vital components for consumer

Available: Copies:

45.

Cover image for Why we buy : the science of shopping

Why we buy : the science of shopping

by

Underhill, Paco.

Format:

Books

Publication Date

2000

Excerpt:

Consumer behavior.

Available: Copies:

46.

Cover image for The soul of the new consumer : authenticity -- what we buy and why in the new economy

The soul of the new consumer : authenticity -- what we buy and why in the new economy

by

Lewis, David, 1942-

Format:

Books

Publication Date

2000

Excerpt:

Consumer behavior -- History -- 20th century.

Available: Copies:

47.

Cover image for Consumer behavior and marketing strategy

Consumer behavior and marketing strategy

by

Peter, J. Paul.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/98016996.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/98016996.html

Format:

Books

Publication Date

1999

Excerpt:

Consumer behavior and marketing strategy / Peter, J. Paul.

Available: Copies:

48.

Cover image for Customer behavior : consumer behavior & beyond

Customer behavior : consumer behavior & beyond

by

Sheth, Jagdish N.

Format:

Books

Publication Date

1999

Excerpt:

Customer behavior : consumer behavior & beyond / Sheth, Jagdish N.

Available: Copies:

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Author

Cant, M. C. (Michael Colin), 1957- editor.

(4)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(3)

Rousseau, Deon.

(3)

Blackwell, Roger D.

(2)

Cant, M. C. (Michael Colin), 1957-

(2)

Engel, James F.

(2)

Kanuk, Leslie Lazar.

(2)

Lindström, Martin, 1970-

(2)

Miniard, Paul W.

(2)

Ngambi, Hellicy Chakosamoto, editor.

(2)

Olson, Jerry C. (Jerry Corrie), 1944-

(2)

Peter, J. Paul.

(2)

Roberts-Lombard, Mornay

(2)

Roberts-Lombard, Morney

(2)

Schiffman, Leon G.

(2)

Underhill, Paco.

(2)

Van Heerden, Neels, 1957- editor.

(2)

Wisenblit, Joseph.

(2)

Arnould, Eric J.

(1)

(1)

Baskin, Jonathan Salem.

(1)

(1)

(1)

Boshoff, Christo.

(1)

Bridger, Darren.

(1)

Brijball, Sanjana.

(1)

Brink, A. (Annekie)

(1)

(1)

Choi, Tsan-Ming, editor.

(1)

Coney, Kenneth A.

(1)

D'Amico, Michael.

(1)

De Wet, Adrian.

(1)

Dobscha, Susan, editor.

(1)

Du Plessis, P. J.

(1)

Du Plessis, P. J. (Phillipus Jacobus), 1943- Consumer behaviour.

(1)

Elliott, Richard H., author.

(1)

(1)

Goldsmith, Ronald Earl.

(1)

(1)

Graham, Gary, 1966-

(1)

Grant, John, 1964-

(1)

Hardaker, Glenn.

(1)

Hawkins, Del I.

(1)

(1)

Independent Institute of Education. Vega School of Brand Leadership.

(1)

Jones, Samantha.

(1)

(1)

Knight, Hanne, author.

(1)

Lewis, David, 1942-

(1)

Makhafola, Kelebogile.

(1)

Mittal, Banwari.

(1)

(1)

Mujeer, A. Qasim.

(1)

Newman, Bruce I.

(1)

Ngambi, Hellicy Chakosamoto.

(1)

Parumasur, Sanjana Brijball, editor.

(1)

Percy, Larry, author.

(1)

Pervan, Simon, author.

(1)

Pougnet, Jacqueline.

(1)

Price, Linda L. (Linda LaVonne), 1952-

(1)

Rapaille, Clotaire.

(1)

Roberts-Lombard, Mornay, editor.

(1)

Schiffman, Leon G. (DE-588)154336181

(1)

Seeco, Louis Itumeleng.

(1)

Sheth, Jagdish N.

(1)

Slade, Catharine, author.

(1)

Sutherland, Max.

(1)

Van Heerden, Neels, 1957-

(1)

Versfeld, R. Andrew.

(1)

Vorster, Lizette, author.

(1)

Zaltman, Gerald.

(1)

Zikmund, William G.

(1)

Zinkhan, George M. (George Martin)

(1)

Zuboff, Shoshana, 1951- author.

(1)

Format

(44)

(8)

(1)

Material Type

Language

(53)

Shelf Location

Publication Date

Subject

Consumer behavior.

(33)

Marketing research.

(8)

(6)

Branding (Marketing)

(5)

Marketing -- South Africa -- Management.

(5)

Consumer behavior -- South Africa.

(4)

Marketing -- Psychological aspects.

(4)

Motivation research (Marketing)

(4)

(4)

Verbraucherverhalten.

(4)

Brand name products.

(3)

Consumers -- Psychology.

(3)

Consumers -- Research.

(3)

Consumers -- South Africa.

(3)

Target marketing.

(3)

Consumentengedrag.

(2)

Consumer behavior -- Psychological aspects.

(2)

Consumer behavior -- United States.

(2)

Consumer behaviour.

(2)

Consumers, Black -- South Africa.

(2)

(2)

Customer relations.

(2)

(2)

Marketing -- South Africa.

(2)

Neuromarketing.

(2)

Shopping -- Psychological aspects.

(2)

(2)

Advertising -- Brand name products.

(1)

Advertising -- Psychological aspects.

(1)

Advertising -- South Africa -- Cross-cultural studies.

(1)

(1)

Aspects psychologiques.

(1)

(1)

Automobiles -- Marketing.

(1)

Behavior modification -- Economic aspects.

(1)

Big data -- Economic aspects.

(1)

Brand choice -- Psychological aspects.

(1)

(1)

Brand name products -- Economic aspects.

(1)

Brand name products -- Psychological aspects.

(1)

Brand name products -- Social aspects.

(1)

Cognition and culture.

(1)

Comportement du consommateur.

(1)

(1)

Consommateurs -- Comportement -- Aspect psychologique.

(1)

Consommateurs -- Comportement.

(1)

Consommateurs -- Psychologie.

(1)

(1)

Consumer behavior -- Data processing.

(1)

Consumer behavior -- History -- 20th century.

(1)

Consumer behavior -- South Africa -- Cross-cultural studies.

(1)

Consumer behavior -- United States -- Case studies.

(1)

Consumer profiling -- Data processing.

(1)

Consumer research.

(1)

Consumer satisfaction.

(1)

Consumers -- Attitudes.

(1)

Consumers -- Examinations, questions, etc.

(1)

Consumers -- Reseach.

(1)

Consumers' preferences.

(1)

Creative thinking.

(1)

Cross-cultural studies.

(1)

(1)

Culturele aspecten.

(1)

Decision making.

(1)

Export marketing.

(1)

Fashion merchandising.

(1)

Information behavior.

(1)

Information technology -- Economic aspects.

(1)

Information technology -- Social aspects.

(1)

Internet marketing -- Management.

(1)

Internet marketing.

(1)

Konsumentenverhalten.

(1)

Lifestyles -- Case studies.

(1)

Lifestyles -- Economic aspects.

(1)

Market segmentation -- South Africa.

(1)

Market segmentation.

(1)

Market surveys -- United States.

(1)

Marketing -- Aspect psychologique.

(1)

Marketing -- Management.

(1)

Marketing -- Planning.

(1)

Marketing -- Sex differences.

(1)

(1)

Motivation research (Marketing) -- Examinations, questions, etc.

(1)

National characteristics.

(1)

Pensée créatrice.

(1)

Product management.

(1)

Produits de marque -- Aspect psychologique.

(1)

Produits de marque -- Aspect social.

(1)

Produits de marque -- Commercialisation.

(1)

(1)

Psychologische aspecten.

(1)

Social perception.

(1)

Strategic planning.

(1)

Style de vie -- Aspect économique.

(1)

Südafrika (Staat)

(1)

Trademarks -- Design.

(1)

Young consumers -- South Africa.

(1)

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