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38. 
Cover image for Trillion-dollar moms : marketing to a new generation of mothers
Trillion-dollar moms : marketing to a new generation of mothers
Trillion-dollar moms : marketing to a new generation of mothers
by 
Bailey, Maria T.
Table of contents http://catdir.loc.gov/catdir/toc/ecip054/2004028760.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004028760-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
New Age consumers -- United States.
Available: Copies:
39. 
Cover image for Brand sense : build powerful brands through touch, taste, smell, sight, and sound
Brand sense : build powerful brands through touch, taste, smell, sight, and sound
Brand sense : build powerful brands through touch, taste, smell, sight, and sound
by 
Lindström, Martin, 1970-
Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html
Table of contents http://catdir.loc.gov/catdir/toc/fy052/2004056438.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
appeal to reach the broadest base of consumers. Lindstrom lists the top twenty brands for the future
Available: Copies:
41. 
Cover image for Shopping in the Renaissance : consumer cultures in Italy 1400-1600
Shopping in the Renaissance : consumer cultures in Italy 1400-1600
Shopping in the Renaissance : consumer cultures in Italy 1400-1600
by 
Welch, Evelyn S., 1959-
Table of contents http://www.loc.gov/catdir/toc/ecip052/2004024095.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Shopping in the Renaissance : consumer cultures in Italy 1400-1600 / Welch, Evelyn S., 1959-
Available: Copies:
42. 
Cover image for Paying with plastic : the digital revolution in buying and borrowing
Paying with plastic : the digital revolution in buying and borrowing
Paying with plastic : the digital revolution in buying and borrowing
by 
Evans, David S. (David Sparks), 1954-
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer credit -- United States.
Available: Copies:
43. 
Cover image for Consumer behavior : buying, having, and being
Consumer behavior : buying, having, and being
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2005 2004
Excerpt: 
Consumer behavior : buying, having, and being / Solomon, Michael R.
Available: Copies:
44. 
Cover image for 50 ways to protect your identity and your credit : everything you need to know about identity theft, credit cards, credit repair, and credit reports
50 ways to protect your identity and your credit : everything you need to know about identity theft, credit cards, credit repair, and credit reports
by 
Weisman, Steve.
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer credit -- United States -- Handbooks, manuals, etc.
Available: Copies:
45. 
Cover image for Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
by 
Jaffe, Joseph, 1970-
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
; Experiential marketing ; Long-form content ; Communal marketing ; Consumer-generated content ; Search ; Music
Available: Copies:
46. 
Cover image for The advertised mind : groundbreaking insights into how our brains respond to advertising
The advertised mind : groundbreaking insights into how our brains respond to advertising
by 
Du Plessis, Erik.
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782
Format: 
Books
Publication Date 
2005
Excerpt: 
advertisement and predisposing consumers to buy the brand that is being advertised. He also draws on the
Available: Copies:
47. 
Cover image for The consistent consumer : predicting future behavior through lasting values
The consistent consumer : predicting future behavior through lasting values
by 
Beller, Ken.
Table of contents http://catdir.loc.gov/catdir/toc/ecip053/2004026173.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004026173-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
The consistent consumer : predicting future behavior through lasting values / Beller, Ken.
Available: Copies:
48. 
Cover image for Consumer behavior
Consumer behavior
Consumer behavior
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior / Schiffman, Leon G.
Available: Copies:
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