Search Results for Management.

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37.

International marketing

Kleindl, Brad Alan, 1955-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1213/2006287648-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/2006287648-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1213/2006287648-d.html

Format:

Books

Publication Date

2007

Excerpt:

marketing management and careers -- Lesson 12.1. International marketing management -- Lesson 12.2

Available: Copies:

38.

Public relations disasters : talespin--inside stories and lessons learnt

McCusker, Gerry, 1962-

Table of contents http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html

Format:

Books

Publication Date

2006 2005

Excerpt:

-- Quotes -- Radio -- Promotion leaves station cooling its heels -- Reputation management -- Even playing

Available: Copies:

39.

Do something different : proven marketing techniques to transform your business

Wolff, Jurgen, 1956-

Format:

Books

Publication Date

2005

Excerpt:

Marketing -- Management -- Case studies.

Available: Copies:

40.

Strategy : winning in the marketplace : core concepts, analytical tools, cases

Thompson, Arthur A., 1940-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0702/2003048765-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0702/2003048765-d.html

Format:

Books

Publication Date

2004

Excerpt:

Conglomerate corporations -- Management.

Available: Copies:

41.

Business : an integrative approach

Fry, Fred L.

Format:

Books

Publication Date

2004

Excerpt:

Industrial management -- Case studies.

Available: Copies:

42.

Who says elephants can't dance? : inside IBM's historic turnaround

Gerstner, Louis V.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2002027523-b.html
Publisher description http://catdir.loc.gov/catdir/description/hc041/2002027523.html

Format:

Books

Publication Date

2002

Excerpt:

International Business Machines Corporation -- Management.

Available: Copies:

43.

Strategic marketing

Cravens, David W.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/99010060.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/99010060.html

Format:

Books

Publication Date

2000

Excerpt:

Marketing -- Management -- Case studies.

Available: Copies:

44.

Case studies in finance : managing for corporate value creation

Bruner, Robert F., 1949-

Table of contents http://catdir.loc.gov/catdir/toc/mh022/98023633.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/98023633.html

Format:

Books

Publication Date

1999

Excerpt:

Financieel management.

Available: Copies:

45.

Application cases in MIS : using spreadsheet and database software and the Internet

Morgan, James N. (James Nelson), 1948-

Format:

Books

Publication Date

1999

Excerpt:

Management information systems -- Case studies.

Available: Copies:

46.

Practial business re-engineering : tools and techniques for achieving effective change

Obolensky, Nick.

Format:

Books

Publication Date

1994

Excerpt:

Organizational change -- Management -- Case studies.

Available: Copies:

47.

Cover image for Control your destiny or someone else will : lessons in mastering change--from the principles Jack Welch is using to revolutionize GE

Control your destiny or someone else will : lessons in mastering change--from the principles Jack Welch is using to revolutionize GE

Tichy, Noel M., author.

Format:

Books

Publication Date

1994 1993

Excerpt:

Electric industries -- United States -- Management -- Case studies.

Available: Copies:

48.

Cases in business policy

Kenny, Brian.

Table of contents http://www.gbv.de/dms/hbz/toc/ht004266561.PDF

Format:

Books

Publication Date

1992

Excerpt:

Management -- Case studies.

Available: Copies:

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