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by 
Mullins, John W. (John Walker)
Format: 
Books
Publication Date 
2010
Excerpt: 
The new business road test : what entrepreneurs and executives should do before writing a business
Available: Copies:
530. 
Cover image for Business logistics management : a supply chain perspective
by 
Pienaar, Wessel J.
Format: 
Books
Publication Date 
2009
Excerpt: 
Business logistics management : a supply chain perspective / Pienaar, Wessel J.
Available: Copies:
531. 
Cover image for Marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2009
Excerpt: 
customers -- Creating customer value, satisfation, and loyalty -- Analyzing consumer & business markets
Available: Copies:
by 
Swanepoel, A. (Andre), 1960-
Format: 
Books
Publication Date 
2009
Excerpt: 
Business forecasting -- Statistical methods.
Available: Copies:
534. 
Cover image for Marketing management : a strategic decision-making approach
by 
Mullins, John W. (John Walker)
Format: 
Books
Publication Date 
2008
Excerpt: 
marketing programs -- ch. 9. Business strategies : a foundation for marketing program decisions -- ch. 10
Available: Copies:
by 
Halal, William E.
Format: 
Books
Publication Date 
2008
Excerpt: 
Technology's promise : expert knowledge on the transformation of business and society / Halal
Available: Copies:
536. 
Cover image for Applied business statistics : methods and Excel-based applications
by 
Wegner, Trevor.
Format: 
Books
Publication Date 
2007
Excerpt: 
Applied business statistics : methods and Excel-based applications / Wegner, Trevor.
Available: Copies:
by 
Chopra, Sunil, 1960-
Format: 
Books
Publication Date 
2007
Excerpt: 
applications to e-business -- Ch. 5. Network design in the supply chain -- Ch. 6. Network design in an
Available: Copies:
539. 
Cover image for Strategic marketing
by 
Cravens, David W.
Format: 
Books
Publication Date 
2006
Excerpt: 
. Forecasting guidelines -- Ch. 4. Strategic market segmentation -- Ch. 5. Capabilities for continuous learning
Available: Copies:
by 
Adams, F. Gerard (Francis Gerard), 1929-
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Forecasting East Asian development to 2020 -- Summary and conclusions : how will the ICT/e-business revolution.
Available: Copies:
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