by
Weilbacher, William M.
Format:
Books
Publication Date
1981
Excerpt:
Advertising -- United States -- Case studies.
by
Caples, John.
Format:
Books
Publication Date
1974
Excerpt:
Tested advertising methods. Caples, John.
by
Johnson, Axel Petrus, 1875-
Format:
Books
Publication Date
2009 1913
Excerpt:
Library of advertising / Johnson, Axel Petrus, 1875-
by
Sissors, Jack Zanville, 1919-
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Format:
Books
Publication Date
2002
Excerpt:
Advertising media planning / Sissors, Jack Zanville, 1919-
by
Lane, W. Ronald, 1940-
Format:
Books
Publication Date
2001
Excerpt:
Advertising : a framework / Lane, W. Ronald, 1940-
by
Ogilvy, David, 1911-1999.
Format:
Books
Publication Date
1995 1983
Excerpt:
Ogilvy on advertising / Ogilvy, David, 1911-1999.
by
Ogilvy, David, 1911-1999.
Publisher description http://catdir.loc.gov/catdir/description/random0414/84040525.html
Format:
Books
Publication Date
1985 1983
Excerpt:
Ogilvy on advertising / Ogilvy, David, 1911-1999.
by
Skinner, J. C. (J. Chris)
Format:
Books
Publication Date
1990
Excerpt:
Advertising for free. Skinner, J. C. (J. Chris)
by
Arens, William F.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0626/2005057672-t.html
Format:
Books
Publication Date
2007 2006
Excerpt:
Essentials of contemporary advertising / Arens, William F.
by
Duncan, Tom (Thomas R.)
Format:
Books
Publication Date
2008
Excerpt:
Principles of advertising and integrated marketing communication
by
Rossiter, John R.
Table of contents http://swbplus.bsz-bw.de/bsz061199036inh.htm
Format:
Regular print
Publication Date
1997
Excerpt:
Advertising communications & promotion management / Rossiter, John R.
by
Duncan, Tom (Thomas R.)
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0702/2003064200-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0702/2003064200-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0702/2003064200-d.html
Format:
Books
Publication Date
2005
Excerpt:
Principles of advertising & IMC / Duncan, Tom (Thomas R.)
Limit Search Results
Narrowed by: