Branding : [brand strategy, design, and implementation of corporate and product identity] / Vaid

Managing cultural differences : effective strategy and execution across cultures in global

Advertisng campaign strategy: A guide to marketing communitation plans

-Driven Strategy and Mix -- 7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers -- 8

strategy doesn't fit all -- The next tech : it's time for human-like technologies to take off -- The new CX

: Marketing strategy implementations --8. The marketing plan --9. Implementation of marketing strategies

-mover advantage / Gregory S. Carpenter, Kent Nakamoto -- Leading the brand : brand strategy orchestration and

marketing strategy -- BrandsEye voucher -- Instant Africa voucher -- Market research -- Content marketing

-- Addressing competition and driving growth -- Setting product strategy -- Designing and managing services

The rise of experience -- The psychology of engagement -- Developing an experiential strategy

Introduction -- Choice and demand -- Uncertainty and strategy -- Production and supply

Introduction -- The foundations of personalization -- Strategy, technology, science & art -- The