39 Results Found Subscribe to search results
000IIE
Print
37. 
Cover image for Taking journalism seriously : news and the academy
by 
Zelizer, Barbie.
Format: 
Books
Publication Date 
2004
Excerpt: 
Taking journalism seriously : news and the academy / Zelizer, Barbie.
Available: Copies:
by 
Tellis, Gerard J., 1950-
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
-- Summary -- 5. Research designs to assess advertising effectiveness -- Laboratory experiment -- Basic terms
Available: Copies:
by 
Wimmer, Roger D.
Format: 
Books
Publication Date 
2003
Excerpt: 
Mass media research : an introduction / Wimmer, Roger D.
Available: Copies:
Limit Search Results
Access Level
Author
Format
Language
Subject
Item Available