Search Results for Advertising -- Research

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186 Results Found

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37.

Global marketing

Keegan, Warren J. author.

Format:

Books

Publication Date

2015

Excerpt:

information systems and market research -- Segmentation, targeting, and positioning -- Importing, exporting

Available: Copies:

38.

Advertising and integrated brand promotion

O'Guinn, Thomas C.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html

Format:

Books

Publication Date

2015

Excerpt:

Advertising and integrated brand promotion / O'Guinn, Thomas C.

Available: Copies:

39.

Marketing fashion : strategy, branding and promotion

Posner, Harriet, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live

Format:

Books

Publication Date

2015

Excerpt:

Advertising -- Fashion.

Available: Copies:

40.

Children and media : a global perspective

Lemish, Dafna, 1951-

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118787069.jpg

Format:

Books

Publication Date

2015

Excerpt:

teenage sexuality -- Media and advertising -- Advertising for children -- Social and emotional wellbeing

Available: Copies:

41.

Advertising & promotion.

Hackley, Christopher E., author.

Format:

Books

Publication Date

2015

Excerpt:

Advertising & promotion. Hackley, Christopher E., author.

Available: Copies:

42.

Introducing communication research : paths of inquiry

Treadwell, D. F. (Donald Francis)

Format:

Books

Publication Date

2014

Excerpt:

Introducing communication research : paths of inquiry / Treadwell, D. F. (Donald Francis)

Available: Copies:

43.

Gender stereotypes : the portrayal of mothers in food television advertisements

Gumede, Nozipho.

Format:

Manuscript

Publication Date

2014

Excerpt:

Television advertising -- South Africa.

Available: Copies:

44.

Marketing

Grewal, Dhruv.

Format:

Books

Publication Date

2014

Excerpt:

-- Advertising, public relations, and sales promotions -- Personal selling and sales management -- Glossary

Available: Copies:

45.

Media studies : the essential resource

Benyahia, Sarah Casey.

Format:

Books

Publication Date

2014

Excerpt:

.Ideology and advertising -- pt. II Media audiences -- 8.Encoding and decoding -- 9.Researching audiences

Available: Copies:

46.

Mobile marketing : an hour a day

Pasqua, Rachel.

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

advertising -- Leverage the solomo nexus -- Check out m-commerce -- Drive awareness with ambient media

Available: Copies:

47.

Handbook of public relations

Skinner, J. C. (J. Chris)

Format:

Books

Publication Date

2013

Excerpt:

advertising -- Public relations and selling -- Public relations and research -- The practice of public

Available: Copies:

48.

Marketing research : tools & techniques

Bradley, Nigel, 1958- author.

Format:

Books

Publication Date

2013

Excerpt:

Marketing research : tools & techniques / Bradley, Nigel, 1958- author.

Available: Copies:

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