Search Results for Publicity.

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37.

Psychology and law : criminal and civil perspectives

Roesch, Ronald, 1947-

Format:

Books

Publication Date

2007

Excerpt:

pretrial publicity on juror verdicts : a meta-analytic review. Law and Human Behavior, 23, 219-235

Available: Copies:

38.

Advertising : concept and copy

Felton, George, 1947-

Format:

Books

Publication Date

2006

Excerpt:

Available: Copies:

39.

Converting customer value : from retention to profit

Murphy, John A., 1948-

Table of contents http://www.loc.gov/catdir/toc/ecip0515/2005020017.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0622/2005020017-d.html

Format:

Books

Publication Date

2006

Excerpt:

exploiting them for ideas, publicity and profitability in exchange for special care and attention. It

Available: Copies:

40.

Today's public relations : an introduction

Heath, Robert L. (Robert Lawrence), 1941-

Format:

Books

Publication Date

2006

Excerpt:

-- Monitoring and managing issues -- Selecting media, technologies, and communication tools -- Publicity

Available: Copies:

41.

Fashion brands : branding style from Armani to Zara

Tungate, Mark, 1967-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012312.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2005012312-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005012312-d.html

Format:

Books

Publication Date

2005

Excerpt:

Available: Copies:

42.

Integrated marketing communication

Bothma, Neels.

Format:

Books

Publication Date

2005

Excerpt:

relations, publicity and sponsorship -- Direct marketing -- E-communication.

Available: Copies:

43.

Murderous methods : Using forensic science to solve lethal crimes

Benecke, Mark.

Format:

Books

Publication Date

2005

Excerpt:

measurements -- 4. Fatal crimes, sometimes fatal punishments -- 5. Witnesses, publicity, and dead silence.

Available: Copies:

44.

Writing for the media in southern Africa

Nel, François.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005279895-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005279895-d.html

Format:

Books

Publication Date

2005

Excerpt:

, publicity, and advice on how to succeed as a freelancer." "Each chapter contains real-life case studies

Available: Copies:

45.

Irresistible empire : America's advance through twentieth-century Europe

De Grazia, Victoria.

Table of contents http://www.loc.gov/catdir/toc/fy053/2004059943.html
Book review (H-Net) http://www.h-net.org/review/hrev-a0e4e2-aa
Book review (H-Net) http://www.h-net.org/review/hrev-a0e7m2-aa

Format:

Books

Publication Date

2005

Excerpt:

outmaneuvered the marketplace -- Corporate advertising : how the science of publicity subverted the arts of

Available: Copies:

46.

Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2004

Excerpt:

Internet and Interactive Media -- Ch. 16. Sales Promotion -- Ch. 17. Public Relations, Publicity, and

Available: Copies:

47.

Speaking as a professional : enhance your therapy or coaching practice through presentations, workshops, and seminars

Grandstaff, Dan.

Table of contents http://www.loc.gov/catdir/toc/fy051/2004046530.html

Format:

Books

Publication Date

2004

Excerpt:

-- Managing your fear -- Keeping your presentations working for you -- Getting publicity for your

Available: Copies:

48.

Advertising, promotion & supplemental aspects of integrated marketing communications

Shimp, Terence A.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html

Format:

Books

Publication Date

2003

Excerpt:

Available: Copies:

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