119 Results Found Subscribe to search results
000000000000IIE
Print
1. 
Cover image for Health informatics : practical guide for healthcare and information technology professionals
by 
Hoyt, Robert E., 1945-
Format: 
Books
Publication Date 
2012
Excerpt: 
workforce ; Global public health informatics ; Future trends -- 24. E-research : Preparatory to research
Available: Copies:
2. 
Cover image for Brand management : Principles and Practices
by 
Dutta, Kirti.
Format: 
Books
Publication Date 
2012
Excerpt: 
. III UNDERSTANDING CONSUMERS AND MARKETS -- 7. Consumer Behaviour and Brand Buying Decisions -- About
Available: Copies:
3. 
Cover image for The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Communications research : foundational methods / Anders Gronstedt and Clarke L. Caywood-- Communications research
Available: Copies:
4. 
Cover image for Health industry communication : new media, new methods, new message
by 
Hicks, Nancy J.
Format: 
Books
Publication Date 
2012
Excerpt: 
targeted audiences in an evolving media environment -- The Society for Women's Health Research : advocacy
Available: Copies:
5. 
Cover image for The Arab world unbound : tapping into the power of 350 million consumers
by 
Mahajan, Vijay, 1948-
Format: 
Books
Publication Date 
2012
Excerpt: 
The Arab world unbound : tapping into the power of 350 million consumers / Mahajan, Vijay, 1948-
Available: Copies:
6. 
Cover image for Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
environment -- Marketing in international markets and globalization -- Consumer buying behaviour -- Business
Available: Copies:
7. 
Cover image for The practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Employee relations -- Community relations -- Government relations -- Consumer relations -- International
Available: Copies:
8. 
Cover image for Introduction to marketing
by 
McDaniel, Carl, Jr., 1941-
Format: 
Books
Publication Date 
2011
Excerpt: 
responsibility -- The marketing environment -- Developing a global vision -- Consumer decision making -- Business
Available: Copies:
9. 
Cover image for Essentials of marketing management
by 
Lancaster, Geoffrey, 1938-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Sales forecasting -- Marketing information systems and research -- Analyzing the environment
Available: Copies:
10. 
Cover image for Sex, murder, and the meaning of life : a psychologist investigates how evolution, cognition, and complexity are revolutionizing our view of human nature
by 
Kenrick, Douglas T.
Format: 
Books
Publication Date 
2011
Excerpt: 
? -- Peacocks, Porsches, and Pablo Picasso : why do men go out of their way to avoid a Consumer Reports best buy
Available: Copies:
11. 
Cover image for Generation Y in consumer and labour markets
by 
Parment, Anders, 1972-
Format: 
Books
Publication Date 
2011
Excerpt: 
Generation Y in consumer and labour markets / Parment, Anders, 1972-
Available: Copies:
12. 
Cover image for Marketing to the new majority : Strategies for a diverse world.
by 
Burgos, David.
Format: 
Books
Publication Date 
2011
Excerpt: 
interviews with industry leaders and Millward Brown's vast database of consumer research, this book will be a
Available: Copies:
Limit Search Results
Access Level
Author
Format
Language
Subject
Item Available