The feasibility of crisis management : a study of consumer perception and its impact on crisis management

Selling South Africa : the use of South Africa in commercial brands' marketing efforts, national pride and the nation brand : a case study

A study of brand memorability and engagement at the South African music festival Oppikoppi

True food : an exploratory study of organic consumers in Cape Town

Twitter as a tool for revolution : a study into how social movement organisations in South African universities use social media as a means of branding

The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africa

We talk, you listen is over : exploring the impact of social media on public relations professionals in South Africa : case study on Sprout Boutique Agency in Cape Town

A healthy brand ethnography : an exploratory study using ethnographic tools in order to conduct a healthy brand audit

How do celebrity brands like Beyonce influence the lifestyle of young female adults between the ages 18-24 in South Africa? : case study on 6 young female beehives between the age 18-24 from South Africa, Cape Town

The effect of a human centered design philosophy on brand loyalty withing the automotive industry : a case study of Volvo cars, South Africa

The influence of hip hop on black women : a study of hip hop culture and the behavioural influence it has on young black women in Johannesburg

Public ownership of icons : Nelson Mandela as a case study