Search Results for Consumers -- Research.

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37.

International marketing

Cateora, Philip R.

Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html

Format:

Books

Publication Date

2007

Excerpt:

Organization -- Products and Services for Consumers -- Products and Consumers for Businesses I-- nternational

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38.

Consumer behavior

Blackwell, Roger D.

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior / Blackwell, Roger D.

Available: Copies:

39.

Advertising campaign strategy : a guide to marketing communication plans

Parente, Donald.

Table of contents http://www.loc.gov/catdir/toc/fy0605/2005931612.html

Format:

Books

Publication Date

2006

Excerpt:

part one : understanding clients and consumers -- Ch. 3. The research foundation, part two : market

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40.

Customer intelligence : from data to dialogue

Kelly, Sean, 1960-

Format:

Books

Publication Date

2006

Excerpt:

Consumers -- Research -- Data processing.

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41.

Research in consumer behavior. Vol. 10

Belk, Russell W.

Format:

Books

Publication Date

2006

Excerpt:

Research in consumer behavior. Vol. 10 / Belk, Russell W.

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42.

Market opportunity analysis : text and cases

Stevens, Robert E., 1942-

Table of contents http://www.loc.gov/catdir/toc/ecip0513/2005015271.html

Format:

Books

Publication Date

2006

Excerpt:

Marketing research.

Available: Copies:

43.

Handbook of customer satisfaction and loyalty measurement

Hill, Nigel, 1952-

Format:

Books

Publication Date

2006

Excerpt:

Consumer satisfaction -- Evaluation.

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44.

Handbook of qualitative research methods in marketing

Belk, Russell W.

Table of contents only http://www.loc.gov/catdir/toc/ecip068/2006004283.html

Format:

Books

Publication Date

2006

Excerpt:

Consumers -- Research -- Methodology.

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45.

Marketing across cultures

Usunier, Jean-Claude.

Format:

Books

Publication Date

2005

Excerpt:

-cultural consumer behaviour -- 5. Local consumers and the globalization of consumption -- 6. The convergence of

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46.

Consumer behaviour

Schiffman, Leon G.

Format:

Books

Publication Date

2005

Excerpt:

Consumer behaviour / Schiffman, Leon G.

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47.

Brands laid bare : using market research for evidence-based brand management

Ford, Kevin.

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior -- Research.

Available: Copies:

48.

Let them eat cake : marketing luxury to the masses-as well as the classes

Danziger, Pamela N.

Format:

Books

Publication Date

2005

Excerpt:

Affluent consumers -- Psychology.

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