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1501. 
Cover image for Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
1502. 
Cover image for Communities dominate brands : business and marketing challenges for the 21st century
by 
Ahonen, Tomi T.
Format: 
Books
Publication Date 
2005
Excerpt: 
Internet marketing.
Available: Copies:
1503. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
1504. 
Cover image for Epica. Book 17, Europe's best advertisting
by 
Rawlins, Andrew. editor.
Format: 
Books
Publication Date 
2004
Excerpt: 
Photography ; Media Innovation ; Direct Marketing ; Publications ; Packaging Design ; Illustration & Graphics
Available: Copies:
1505. 
Cover image for Media now : understanding media culture and technology
by 
Straubhaar, Joseph D.
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
: who shall rule the Internet? -- Media and culture : let the Internet rule itself?
Available: Copies:
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
organisation -- The performance dimensions of public relations: campaign planning and management -- Marketing
Available: Copies:
1507. 
Cover image for The future of advertising : new media, new clients, new consumers in the post-television age
by 
Cappo, Joe.
Format: 
Books
Publication Date 
2003
Excerpt: 
, direct marketing, and the Internet on the advertising industry and traditional media and suggests
Available: Copies:
1508. 
Cover image for The 22 immutable laws of branding : how to build a product or service into a world-class brand
by 
Ries, Al.
Format: 
Books
Publication Date 
2002
Excerpt: 
Internet marketing.
Available: Copies:
1509. 
Cover image for Marketing plans that work
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2002
Excerpt: 
Marketing plans that work / McDonald, Malcolm.
Available: Copies:
1510. 
Cover image for Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfolios
by 
Benun, Ilise, 1961-
Format: 
Books
Publication Date 
2001
Excerpt: 
Self-promotion online : marketing your creative services using web sites, e-mail, and digital
Available: Copies:
1511. 
Cover image for Wired marketing : energizing business for e-commerce
by 
Hardaker, Glenn.
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing.
Available: Copies:
1512. 
Cover image for Successful direct marketing methods
by 
Stone, Bob, 1918-2007.
Format: 
Books
Publication Date 
2001
Excerpt: 
Successful direct marketing methods / Stone, Bob, 1918-2007.
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