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37.

Brands in the balance : meeting the challenges to commercial identity

Drawbaugh, Kevin.

Format:

Books

Publication Date

2001

Excerpt:

: Caterpillar and brand extension -- One trick pony: Heineken and brand consistency -- Traditional values

Available: Copies:

38.

Persuasive communication skills : public speaking

Steinberg, Sheila.

Format:

Books

Publication Date

1999

Excerpt:

speech -- 9. Persuasive speeches -- Attitudes, beliefs, values and behaviour -- Developing your

Available: Copies:

39.

The gender/sexuality reader : culture, history, political economy

Lancaster, Roger N.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0647/96039187-d.html

Format:

Books

Publication Date

1997

Excerpt:

on Pornography / The neo-family-values campaign / The consumption of color and the politics of white

Available: Copies:

40.

Operations management : a value-driven approach

Melnyk, Steven A.

Format:

Books

Publication Date

1996

Excerpt:

Operations management : a value-driven approach / Melnyk, Steven A.

Available: Copies:

41.

Culture bound : bridging the cultural gap in language teaching

Valdes, Joyce Merrill.

Table of contents http://catdir.loc.gov/catdir/toc/cam029/85029970.html
Table of contents http://www.gbv.de/dms/bowker/toc/9780521325264.pdf
Publisher description http://catdir.loc.gov/catdir/description/cam023/85029970.html

Format:

Books

Publication Date

1986

Excerpt:

Culture bound : bridging the cultural gap in language teaching / Valdes, Joyce Merrill.

Available: Copies:

42.

Space and place : the perspective of experience

Tuan, Yi-fu, 1930-

Format:

Books

Publication Date

1977

Excerpt:

, and spatial values -- Spaciousness and crowding -- spatial ability, knowledge, and place -- Mythical

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