Search Results for Consumers

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110 Results Found

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49.

Microeconomics

Pindyck, Robert S., VerfasserIn.

Format:

Books

Publication Date

2017

Excerpt:

, consumers, and competitive markets -- Consumer behavior -- Individual and market demand -- Uncertainty and

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50.

Consumer Behaviour 4e

Roberts-Lombard, Mornay

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647446&site=ehost-live

Format:

Books

Publication Date

2017

Excerpt:

Consumer Behaviour 4e Roberts-Lombard, Mornay

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51.

Cover image for Cross sectional qualitative personal interviews to describe the extent to which racially diverse print advertsements increase consumer acceptance of South African retail in Cape Town

Cross sectional qualitative personal interviews to describe the extent to which racially diverse print advertsements increase consumer acceptance of South African retail in Cape Town

Forbay, Rosland

Format:

Manuscript

Publication Date

2017

Excerpt:

print advertsements increase consumer acceptance of South African retail in Cape Town / Forbay, Rosland

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52.

Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines

Warren, Andrew

Format:

Manuscript

Publication Date

2017

Excerpt:

Sensory marketing, consumer psychology and the future of branding within the airline industry

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53.

Experiential marketing : secrets, strategies, and success stories from the world's greatest brands

Smith, Kerry, 1963- author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live

Format:

Books

Publication Date

2016

Excerpt:

, and building stronger relationships with consumers who buy more, buy quicker ... and buy forever

Available: Copies:

54.

The psychology of advertising

Fennis, Bob Michaël, 1968-

Format:

Books

Publication Date

2016

Excerpt:

Consumers -- Attitudes.

Available: Copies:

55.

Brands & branding in South Africa 2015.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2015

Excerpt:

Consumers' preferences -- South Africa.

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56.

Alcohol affair : the influence of experiential marketing on purchase behaviour

Matsolo, Sibongiseni.

Format:

Manuscript

Publication Date

2015

Excerpt:

Consumer behavior.

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57.

The art of online art marketing : consumer dynamics in online art purchasing : a South African 'gallerist' perspective

Bester, Karle Marcell.

Format:

Manuscript

Publication Date

2015

Excerpt:

The art of online art marketing : consumer dynamics in online art purchasing : a South African

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58.

The aspartame diet : an investigation of consumer perceptions and consumption of diet soda

King, Tayla Ann.

Format:

Manuscript

Publication Date

2015

Excerpt:

The aspartame diet : an investigation of consumer perceptions and consumption of diet soda / King

Available: Copies:

59.

The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africa

Shier, James.

Format:

Manuscript

Publication Date

2015

Excerpt:

consumer behaviour in South Africa / Shier, James.

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60.

Introduction to sport marketing

Smith, Aaron, 1972-

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=929036&site=ehost-live

Format:

Books

Publication Date

2015

Excerpt:

1. Sport marketing introduction -- 2. Sport markets -- 3. Sport consumers -- 4. Sport marketing

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