Brand name products -- Marketing -- Management.

Branding (Marketing)

Hospitality industry -- South Africa -- Marketing.

study that synthesizes diverse subjects such as anthropology, cultural studies, marketing, political

Branding (Marketing)

.Organising-- 9.Leadership-- 10Control-- 11 The marketing function-- 12 The operations management functions

Marketing.

different types of consumers. Covering advertising, public relations, direct marketing, promotion, and more

excellence -- 10. Human resources management : Derby Departmental Stores -- 11. Marketing management

as relationship marketing, database marketing or key account management, the book is equally valuable

-- Culture and international marketing management -- Cultural diversity in organisations -- Culture And

, and branded entertainment -- 17. Integrating direct marketing and personal selling -- 18. Public