. Branding decisions -- 16. Digital media marketing -- 17. Integrated marketing communication -- 18. Business

Information storage and retrieval systems -- Business.

. Understanding Individual Behavior -- 11. Leadership -- 12. Motivating Employees -- 13. Managing Communication

Communications -- The Politics and Business of Global Communication -- 12.5.Globalization and the Global Future

communication strategies -- Marketing communications -- Advertising, public relations, and sales promotion

Digital media and innovation : management and design strategies in communication / Gershon, Richard

Business communication -- Problems, exercises, etc.

Business communication.

-- International marketing -- Marketing in emerging and developing countries -- Leadership in marketing -- Business-to-business

Business communication.

Exploring public relations : global strategic communication / Tench, Ralph, author.