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1. 
Cover image for Strategic marketing
Strategic marketing
by 
Cravens, David W.
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing -- Decision making.
Available: Copies:
2. 
Cover image for Consumer behavior
Consumer behavior
by 
Hoyer, Wayne D. author.
Format: 
Books
Publication Date 
2013
Excerpt: 
findings, and emotion in consumer decision making. In addition, it includes an increased emphasis on social
Available: Copies:
3. 
Cover image for The essentials of marketing research
The essentials of marketing research
by 
Silver, Lawrence S., 1948-
Format: 
Books
Publication Date 
2013
Excerpt: 
The essentials of marketing research / Silver, Lawrence S., 1948-
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4. 
Cover image for Professional practice for interior designers
Professional practice for interior designers
by 
Piotrowski, Christine M., 1947-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
Design services -- United States -- Marketing.
Available: Copies:
5. 
Cover image for Consumer behaviour : South African psychology and marketing applications
Consumer behaviour : South African psychology and marketing applications
by 
Mpinganjira, Mercy.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behaviour : South African psychology and marketing applications / Mpinganjira, Mercy.
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6. 
Cover image for Applying scientific reasoning to the field of marketing : make better decisions
Applying scientific reasoning to the field of marketing : make better decisions
by 
Grapentine, Terry
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing -- Decision making.
Available: Copies:
8. 
Cover image for Applied strategic marketing
Applied strategic marketing
Applied strategic marketing
by 
Jooste, C. J. (Christiaan Johannes), 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing -- Decision making.
Available: Copies:
9. 
Cover image for Advertising : an integrated marketing communication perspective
Advertising : an integrated marketing communication perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
Advertising : an integrated marketing communication perspective / Belch, George E. (George Edward
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10. 
Cover image for Key concepts in sport management
Key concepts in sport management
by 
Byers, Terri author.
Format: 
Books
Publication Date 
2012
Excerpt: 
) -- Corruption -- Critical theory and critical management studies -- Decision making -- Demand -- Effectiveness
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11. 
Cover image for Introduction to marketing
Introduction to marketing
by 
McDaniel, Carl, Jr., 1941-
Format: 
Books
Publication Date 
2011
Excerpt: 
Introduction to marketing / McDaniel, Carl, Jr., 1941-
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12. 
Cover image for Services marketing.
Services marketing.
by 
Bateson, John E. G.
Format: 
Books
Publication Date 
2011
Excerpt: 
Services marketing. Bateson, John E. G.
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